Membership Mentality

September 16, 2014

The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.

That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.

But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.

For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.

A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.

But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.

Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.

Raising Expectations for Preparedness

February 15, 2013

Over the next four years we will be exploring for and implementing what we hope are both effective and practical means of raising expectations for coaches preparedness.  Three avenues are on our map at this time:

First, it is proposed that by school year 2014-15, all MHSAA member high schools will be required to certify that all assistant and subvarsity coaches at the high school level complete the same online rules meeting (with health and safety component) that is required of head coaches or they must complete one of the free online sports safety courses posted on or linked to MHSAA.com.

Second, it is proposed that by 2015-16, MHSAA member high schools will be required to certify that all of their varsity head coaches have a valid CPR certification prior to their second year of coaching at any MHSAA member school.

Third, it is proposed that by 2016-17, all varsity head coaches of MHSAA member high school teams have completed either Level 1 or Level 2 of the MHSAA Coaches Advancement Program prior to their third year of coaching at any MHSAA member high school.  The MHSAA is preparing to subsidize some of the course cost for every coach who completes Level 1 or 2.

Together, these changes will move Michigan from one of the states of fewest coaching requirements to a position consistent with the “best practices” for minimizing risk in school sports and providing students a healthy experience.

 The MHSAA Representative Council has not yet scheduled a vote on these proposals.