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Membership Mentality

September 16, 2014

The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.

That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.

But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.

For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.

A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.

But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.

Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.

Be the Referee: Pregame Communication

November 27, 2015

This week, MHSAA assistant director Mark Uyl discusses how officials prepare for an upcoming football game.

Be The Referee is a series of short messages designed to help educate people on the rules of different sports, to help them better understand the art of officiating, and to recruit officials.

Below is this week's segment - Pregame Communication - Listen

Just like teams and coaches prepare all week for a football game, officials also spend hours every week preparing for their upcoming assignment that Friday night or on Saturday.

Many of our officials around the state are accessing a system called Hudl, which is a video sharing system in which schools are sharing game film with officials to review last week’s performance, as well as look ahead at the style of play that the upcoming opponents will be using.

Also, officials spend a great deal of time pregaming as a crew; talking about rules, mechanics, coverages, and how to best communicate with each sideline during the game.

Past editions:
Nov. 19: Trick Plays - Listen
Nov. 12: 7-Person Football Mechanics - Listen
Nov. 5: Make the Call: Personal Fouls - Listen
Oct. 29: Officials Demographics - Listen
Oct. 15: Make the Call: Intentional Grounding - Listen
Oct. 8: Playoff Selection - Listen
Oct. 1: Kick Returns - Listen
Sept. 24: Concussions - Listen
Sept. 17: Automatic First Downs - Listen
Sept. 10: Correcting a Down - Listen
Sept 3: Spearing - Listen
Aug. 27: Missed Field Goal - Listen