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Membership Mentality

September 16, 2014

The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.

That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.

But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.

For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.

A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.

But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.

Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.

What's My Why: Official Mike VanLaan

May 20, 2026

Mike VanLaan, Alto

VanLaan is completing his eighth year as an MHSAA-registered official. He began with football in 2018-19 and added boys lacrosse the following year. 

So in 2018 I decided to get started in officiating. I started with football because that was the sport that gave me the most opportunity when I was younger. I played a lot of football and just wanted to give back to the game.

I loved it so much that I decided I also wanted to add a spring sport. So a couple of years later I added boys lacrosse, and now I officiate high school football and high school boys lacrosse.

Things that drove me to add another sport – just fell in love with the camaraderie, working with other officials, good people. And then also, just realizing how important it is to stay active physically and mentally, and this allows me to do that.

“What’s My Why” is a weekly feature telling the stories of MHSAA-registered officials in their own words. If you’re an MHSAA official and would like to share your reason why, please submit a 15 to 45-second video, taken horizontally, to director of officials Sam Davis at [email protected].

Don't miss Officiate Michigan Day 2026, July 25 in Grand Rapids! Check out MHSAA.com/OMD to register and learn more.

What's My Why

May 20: Clint Abbott, Newaygo - Watch