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More than Fun and Games

September 24, 2014

Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.

In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.

Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.

Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.

More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.

It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.

Bubble Wrap

October 28, 2014

We must do everything we can do to minimize serious injuries in school sports; but because the benefits of school sports participation are so universal and serious injuries so unusual, we should accompany our continuing campaigns for safety with constant appeals for common sense.

It is a compliment to school sports that each and every one of the very rare number of school sports-related deaths carries with it great sorrow and scrutiny. Nationwide there are so few tragedies that schools treat all of them with tenderness; and we try to learn from each of them how to have fewer of them.

But the attention we give to increased safety should not outshout the safety record we already have in school sports, especially compared to activities that lead to far more deaths with far less attention. For example, each year . . .

  • 20 skateboarding deaths;
  • 40 skiing deaths;
  • 400 youth drownings; and
  • 700 bicycling deaths.

Compared to school sports, these numbers are epidemics; and compared to school sports, these epidemics are ignored.

Our world is not bubble wrapped, nor should it be. School sports is not 100 percent injury-free, nor can it be. We should work to make school sports still safer, and work almost as hard to explain how safe school sports already is.