More than Fun and Games
September 24, 2014
Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.
In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.
Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.
Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.
More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.
It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.
Butterflies and Helicopters
July 9, 2014
I’m doing as much as I know how to attract butterflies to my garden. For example, I’ve planted a butterfly bush and milkweed plants. I do this because these plants are supposed to attract butterflies and bees, and I know butterflies and bees are essential to producing vegetables.
One of the greatest miracles any person can observe is to watch a butterfly emerge from a cocoon. It was as wondrous to me last summer as the first time I saw it occur when I was a young child, when I first saw a butterfly emerge with damp, shriveled wings.
I was told then that we shouldn’t interfere, that we shouldn’t help the butterfly escape the cocoon and shouldn’t help spread the wings. We had to let the butterfly struggle. We were instructed that the struggle would give strength to the wings, and that would be essential to the butterfly’s survival.
Childhood is much like this, but too often helicopter parents intervene and interfere with the growth process and, ultimately, weaken their children’s ability to fend for themselves, to overcome adversity and to take flight.
Helicopter parents endanger our butterfly children.