More than Fun and Games

September 24, 2014

Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.

In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.

Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.

Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.

More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.

It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.

Parent Problem

October 29, 2013

For years when I have paused in presentations to ask coaches and school administrators to identify the biggest problems we have in school sports, two problems are far most frequently mentioned:

  • Too little money; and
  • Too many misdirected parents.

Other problems are cited; but far and away, the most frequently mentioned problems are under-funding of programs and over-involvement of parents.

In many aspects of the lives of youth, there is too little parent involvement and direction; but such is not the case in most places when it comes to sports. “Helicopter parents” not only hover, they also seek to rescue their children from the very situations – adversity – that sports uses to teach life lessons.

Parents have no role in decisions regarding playing time and game plans. Should parents ever believe that their child has been put at risk in a sports program, there are prompt and appropriate ways to address those situations, directly and with discretion, not gossip and guile.

And the job description of school administrators today must include the staunch defense of the jobs our committed coaches are doing.