The Needle
March 2, 2012
Jordan Cobb is one of the MHSAA’s superbly talented staff members; and one of his many duties may intrigue you.
Jordan watches “the needle.”
The “chartbeat” needle tells us, at any moment, how many visitors we have to MHSAA.com. It even tells us what page they’re viewing on MHSAA.com, how they got there, and where they’re located in the world.
Not so long ago, Jordan would fret on a Friday night in the fall that our servers did not have the capacity to handle all those looking for game scores. Through lots of creative programming and work-arounds, and an in-house eight-unit “server farm” that shifts and spreads loads to accommodate peak demands, Jordan now watches the needle more in wonder than with worry.
On most Friday nights during the fall and winter, and for the entire months of November and March, MHSAA.com is among the one percent most visited U.S. websites – on any topic, not just sports.
Even on a quiet weekday afternoon, there will at all times be one to two hundred viewers navigating MHSAA.com.
A decade or two ago, the MHSAA office would not receive two hundred telephone calls per day or two hundred letters per week. Now, every second of the workday and long into the evening and all weekend long, one hundred to one thousand people or more are making contact with the MHSAA at MHSAA.com.
So MHSAA.com deserves our attention and resources. It is creating first and lasting impressions. It is branding us, and doing so far beyond the walls of schools and the borders of our state.
Most importantly, it is demonstrating what we value. It is conveying messages about who we are, what we do and what we believe. And providing a stark contrast to who we are not and what we don’t do and don’t believe.
The Student Effect
January 7, 2014
The key to assuring an activity is educational is to consider the effect on the student of every decision made. For example, what is the effect on a student who ...
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gets cut from the team?
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never gets in a game?
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never experiences a win, or never a loss?
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frequently hears vulgarity or profanity?
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is taught how not to get caught breaking a rule?
If one student’s participation is at the expense of another student’s self-esteem, whether opponent or teammate, we can’t justify the program. It’s not consistent with the educational mission of schools.
If we ridicule those who fail, or if we lavish too much praise on those who achieve, we can’t justify the program. It’s not educational athletics.
If we direct or pressure students to specialize in only athletics or non-athletic activities, or in just one sport or activity, we can’t justify the program. It’s not educational.
If we miss or misuse the teachable moments of school sports – split seconds of time and circumstance in which to teach values like commitment, discipline, integrity, hard work and teamwork, we can’t justify the program. It’s not educational.
We assure the program is educational when we consider the effect on the student and when we seize the positive purposes of teachable moments that permeate the program.
None of this means we can’t have rules that, when violated, remove the privilege of participation. And none of this means we cannot have teams with both starters and substitutes, and contests that determine wins and losses. It means that there are objectives that go much deeper and outcomes that go much further.