Our End of the Pool
June 26, 2012
The six-year veteran CEO of PepsiCo, Indra Nooyi, told Fortune magazine’s Geoff Colvin in a June feature, “Courage in leadership is very difficult, especially in today’s world, where the media doesn’t take time to really understand you.”
We can relate to this in our work in school sports, as very many veteran sports journalists and broadcasters have retired or been downsized, replaced by staff who are fewer in number and relationships and weaker in institutional knowledge and professionalism.
Whenever I read, watch or hear news accounts concerning topics that involve our work and about which I know a lot, I can see how incomplete and inaccurate the reporting is. This has always been true, but now is much more obvious; and this has made me even more skeptical when I read through other topics about which I know less. How much of this is opinion, not fact? What facts are incompletely presented? What “facts” are just plain wrong?
In this environment, it’s risky for leaders to step out with new initiatives; and it’s even riskier to defend the status quo, for the establishment is routinely presumed to be wrong by media who now often lack subject-matter depth and historical perspective.
Still, it remains the leader’s role, according to Jim Collins in Great by Choice, to not just predict the future, but to go out and create it anyway – in spite of criticism by media who have little experience swimming in our subject matter and who are merely wading into the shallow end of our deep pool. Sometimes creating the future means doing something new and different; but just as often – perhaps even more so – it means defending something whose existence helps to maintain the very essence of educational athletics.
Investing in Kids
May 31, 2016
Tom Farrey, the journalist and author who now serves as executive director of the Aspen Institute’s Sports & Society Program, included this comment in his opening remarks at the “Project Play” Summit on May 17 in Washington, D.C.: “Invest in kids who aren’t your own.”
Upon hearing that, I thought this is precisely what coaches do ... the good ones anyway. They pour their lives into the lives of athletes. And in school sports, they do it not so much to improve students’ chances to be successful in an athletic contest as to be successful in life after competitive sports.
This is why the Michigan High School Athletic Association pours so many resources into coaches education. The MHSAA’s Coaches Advancement Program is delivered face to face anytime and anywhere schools, leagues or coaches associations can gather 20 or so learners.
For 2016-17, the MHSAA is offering every member junior high/middle school and senior high school $300 in free CAP training – six $20 vouchers and three $60 vouchers. Visit the CAP administrative page in July. (Users must be logged in as administrators to access the vouchers.)
Organized sports without trained coaches can do more lifetime harm than good. Coaches education, infused with the core values of educational athletics, is a necessity, not a luxury. And sports without purposefully trained coaches can be a liability.