Our Job
January 29, 2013
When I’m asked to describe the MHSAA’s job in a three-second sound bite, I say: “Our job is to protect and promote educational athletics.”
Give me three seconds longer and I’ll say: “Our job is to protect and promote the values and value of student-centered, school-sponsored sports.”
Give me three seconds longer and I’ll add “. . . by raising standards for, and increasing participation in, educational athletics.”
And give me time to complete the thought and I’ll add that we do this through:
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training for coaches, officials and athletic directors;
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tournaments that keep sportsmanship levels high and both expenses and health risks low; and
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telling the story to these groups: students and parents, school personnel, and the media and public.
We provide training and tournaments, and we tell the story of school-based sports.
That’s the job. And it’s how we judge the “good idea du jour” that bombards our office. We can’t do everything. To do so would not be doing our job well.
Our End of the Pool
June 26, 2012
The six-year veteran CEO of PepsiCo, Indra Nooyi, told Fortune magazine’s Geoff Colvin in a June feature, “Courage in leadership is very difficult, especially in today’s world, where the media doesn’t take time to really understand you.”
We can relate to this in our work in school sports, as very many veteran sports journalists and broadcasters have retired or been downsized, replaced by staff who are fewer in number and relationships and weaker in institutional knowledge and professionalism.
Whenever I read, watch or hear news accounts concerning topics that involve our work and about which I know a lot, I can see how incomplete and inaccurate the reporting is. This has always been true, but now is much more obvious; and this has made me even more skeptical when I read through other topics about which I know less. How much of this is opinion, not fact? What facts are incompletely presented? What “facts” are just plain wrong?
In this environment, it’s risky for leaders to step out with new initiatives; and it’s even riskier to defend the status quo, for the establishment is routinely presumed to be wrong by media who now often lack subject-matter depth and historical perspective.
Still, it remains the leader’s role, according to Jim Collins in Great by Choice, to not just predict the future, but to go out and create it anyway – in spite of criticism by media who have little experience swimming in our subject matter and who are merely wading into the shallow end of our deep pool. Sometimes creating the future means doing something new and different; but just as often – perhaps even more so – it means defending something whose existence helps to maintain the very essence of educational athletics.