Over Our Heads
June 29, 2012
In last month’s Wired magazine, Vint Cerf of Google cites American computer scientist Alan Kay’s comment, “The best way to predict the future is to invent it.”
Wired’s Thomas Goetz writes, “Too much of the technology world is trying to build clever solutions to picayune problems.” (A quick look at the more than 1.2 million mobile phone applications available free or for sale in our world today – growing by 2,500 per day – makes the observation abundantly clear that many great minds are being wasted on the mundane, silly apps that do nothing to improve the quality of life for humankind.)
Goetz would have these talents aimed at much higher order needs of society. “These times especially call for more than mere incrementalism. Let’s demand that our leaders get in over their heads, that they remain a little bit naïve about what they’re getting into.”
And what might “going beyond incrementalism” look like for us in school sports? Well, on just one topic – health and safety – it might mean, as provocative samples to stimulate bigger and better ideas:
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Restricting kickoff returns, punt returns and interception returns in football – the three most dangerous times for players.
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Reducing heading of the ball in soccer to reduce the effects of repeated blows to the brain.
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Requiring all head coaches to complete CPR training, and requiring all coaches on all levels to complete an online coaching fundamentals course within their first two years of coaching.
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Presenting an AED with every MHSAA tournament trophy – District, Regional and Final, for both champion and runner-up – during each of the next four years.
In any event, we need to avoid the distraction of meaningless matters and fix our focus on larger issues, and risk raising ideas and making changes that could have more lasting impact than incremental changes. Just talking about these things begins to send messages that improve school sports. Doing some things like them would actually invent our future.
Radio Raves
March 23, 2012
You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again. And effective.
The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations. The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.
Each CD has four PSAs. And each PSA ends with the message: “High school sports – a winning part of a complete education.”
One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.
To hear these messages, click here and look for the Participate & Succeed logo.