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Peddling Influence

February 28, 2012

The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.

If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.

I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.

We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.

We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.

A Dedicated Downtime

November 7, 2014

Those who administer, coach or play school sports have become familiar with the phrase “downtime” to describe that period just before a season when coaches are not allowed to assemble players for activities that look too much like practice being conducted before the earliest practice of the season is allowed by rule.

In school sports, therefore, we often consider the downtime as a time to do less as teams – less than during the season, and even less than what is allowed teams during most of the offseason. If student-athletes are going to prepare for the upcoming season, they do so more as individuals than as organized teams during the brief preseason downtime.

In this we might look to the arts and literature for assistance; for it is in the downtime – the time away, on one’s own – that many artists, writers and other creative types have found their inspiration for excellence.

In Daily Rituals: How Artists Work, author Mason Currey describes the working habits of 160 creative thinkers. A common theme is the time these people demanded to be away from others to walk, sit and ponder. To wonder. To work through obstacles that seemed to be blocking their progress.

This is an imperfect analogy for student-athletes and school coaches, but it’s still instructive. In fact, a disconnected downtime – one without television, texting, tweeting and team drills, but with time and space to earnestly assess strengths and address weaknesses – might be central to an effective prescription for the upcoming season.