Radio Raves

March 23, 2012

You wouldn’t think that radio would be found on a list of bold new communication ideas, but sometimes what’s old is new again.  And effective.

The National Federation of State High School Associations (NFHS) and the National Interscholastic Athletic Administrators Association (NIAAA) are providing public service announcements to all the nation’s radio stations.  The MHSAA distributed CDs of the PSAs to Michigan’s 293 radio stations in January.

Each CD has four PSAs.  And each PSA ends with the message:  “High school sports – a winning part of a complete education.”

One month after our distribution of the CDs, Michigan ranked in the top five states in terms of the number of airings and the estimated monetary value of the airtime.

 To hear these messages, click here and look for the Participate & Succeed logo.

Dodger Lessons

August 6, 2013

The first baseball team I played on was the Dodgers. I’ve been a Dodger fan ever since, checking their place in the National League standings almost every day of the season, year after year. It would have been difficult to learn more about sports and life from any professional sports franchise than one could learn from the Dodgers as I was growing up.

It was the Dodgers who returned integration to the Major Leagues in 1951, which from my home in central Wisconsin seemed unremarkable; and when I became old enough to think about baseball, Jackie Robinson was my most favorite player for a long while.

It was the Dodgers who led the Major League’s migration from the northeast to the west, which my young mind could not grasp. From historic Brooklyn to Los Angeles? To play in the Coliseum?

I could not know then that this leading edge of professional sports franchise mobility would become an early adopter of a new toy called “television,” and that this would solidify baseball’s place as the national pastime for two more generations.

I coped with tragedy as catcher Roy Campanella suffered a paralyzing injury. I considered religion’s place in life as Sandy Koufax declined to pitch on Jewish holy days.

The Dodgers of my youth already knew that life is not fair. How could it be after Oct. 3, 1951, when the hated Giants’ Bobby Thompson hit a ninth-inning homerun to steal the National League pennant from my Dodgers?

Sadly, the Dodgers of more recent years have been beset by the kind of ownership dramas now common among professional sports as the insipid idle rich ruin even the most stable and storied franchises.

And speaking of rich, had it not been for my dear mother’s insatiable desire to clean out every closet she found, I might be rich too. For I had collected, and kept in mint condition, the baseball card of every Dodger player of the 1950s. They were thrown out while I was away at college.