The Second Half
March 30, 2012
As local print media collapse and school sports receive less and less complete and competent coverage, and more and more immature and inappropriate treatment, the MHSAA has moved to help fill the void.
The “Second Half” is a place where people can find the essential information about school sports in a safe setting at MHSAA.com.
Geoff Kimmerly, previously the high school sports editor for the Lansing State Journal, is the man behind this mission at the MHSAA. With the help of several other staff, Geoff is originating or aggregating both video and editorial content and stories by or about student-athletes, as well as stories and Q & As with coaches. All sports are covered, and always consistent with our core values for educational athletics.
With your first cup of coffee each day, visit the Second Half at MHSAA.com.
Continuing Education
February 17, 2012
Eight MHSAA staff devoted an entire Friday late last month to discussions with a visitor from another statewide high school association. The focus was on what that association was doing, how and why in the areas of electronic media, marketing, merchandising and branding and the dozens of sub-topics these categories spawned.
Two weeks earlier, five MHSAA staff joined staff of ten other similar associations for two days of meetings in Chicago. There was sharing on topics ranging from student leadership programs to information technology.
A few days before that, I joined my counterparts from 45 other states for discussions of a variety of topics important to school sports in general or the administration of our serving organizations. I amassed 13 pages of notes from comments made by speakers and colleagues over three days.
Meanwhile, the MHSAA office hosted 12 MHSAA committee meetings during January. Each committee focused on a particular sport, or on a specific topic that affects all sports. Their recommendations will be vetted this spring and considered by the Representative Council by May.
Ideally, every month presents opportunities for us to learn, but last month provided a particularly broad and deep curriculum.