Secret Weapon
October 25, 2016
The rapid rate of turnover in the ranks of local school sports leadership might suggest a program that is in disarray and has lost its way. But that’s not the case most of the time in most of our schools, which operate with a North Star sense of direction and regular recall of the core values of educational athletics. This is because school sports has a secret weapon.
In schools across this state there are coaches and administrators whose lifetime profession and passion has been school sports. People who chose to stick with sports when there were other opportunities in education with more regular, less demanding hours. People who chose to stay at the secondary school level when there were opportunities at higher levels. These folks are sold out for school sports, and they are the secret weapon of school sports.
For these people, school sports has been the life-affirming, life-shaping, sometimes even life-saving business of educational athletics.
For these people, school sports has been a calling, nearly a mission, not quite a crusade.
For these people, everything they do is connected, is intentional, is purposeful.
When these people conduct a coach or parent meeting, or a pep assembly or a postseason awards night, they know why they are doing so.
When these people coordinate homecoming week festivities or create their school’s student-athlete advisory council or its Hall of Fame, they know why they are doing so.
It’s because they know interscholastic athletic programs are good for students, schools and society in ways that other youth sports programs can’t come close to matching.
The why of their work guides them and drives them. It gives meaning and motivation to their days. It assures our success.
The Boomerang Effect
March 6, 2013
The image of football on all levels, and the future of football at the youth level, are both worse off today as a result of the NFL’s recent years’ public relations and political campaigns.
The constant barrage of negative publicity about youth football as the NFL advanced its agenda to pass concussion legislation in all 50 states has, to levels not seen before, kicked off the concerns of moms and dads and the media nationwide. In state after state, kids with concussions have been paraded before state legislators, in the company of NFL staff. The NFL has administered a self-inflicted wound, shot itself in the foot, and made FOOTBALL the face of America’s youth sports concussion problem. How the NFL brain trust ever thought this would promote the game of football in America is a wonder.
School-based football today has no greater obstacle to promoting a safe game than the NFL. No brand of football captures the game’s brutal aspects for video more than the NFL. No brand of football celebrates it more. No brand of football CAPITALIZES on it more – so much so that the NFL can donate several million dollars to youth football to buff its “caring” conscience, when in fact it’s a miniscule portion of its multi-billion-dollar business.
Moreover, one of the NFL’s favorite groups for its self-promoted “philanthropy” is USA Football which promotes itself as the national governing body for amateur football in America. One of USA Football’s initiatives is an international championship for high school players, which of course means more hitting out of season for these players. The very activity the experts are telling us to reduce – out-of-season contact – is being promoted by this NFL underwritten organization! And WE get criticized as being against the promotion of football in America when we don’t go along with this backward thinking?