Seeding Questions

April 6, 2015

The more I hear people speak with absolute certainty that seeding MHSAA tournaments would be a good thing for more sports to implement, the less I’m certain that adequate wisdom accompanies those words. And I’m particularly concerned with the condescending attitude of the advocates toward those who question if seeding is practical or fair for MHSAA tournaments.

Before seeding is adopted for additional MHSAA tournaments (and it appears ice hockey is on the fastest track), there are many practical questions to address for each sport, including who decides, how they decide and when they decide. Seeding in school sports is a much more difficult task than it is at higher levels where there are many fewer teams operating in much less diverse settings.

Any successful proposal for seeding in school sports must be able to give an informed “No” to these questions:

  • Will the plan cause the “rich to get richer,” the successful to be even more successful?
  • Will the plan add fuel to the public vs. nonpublic school discord?
  • Will the plan create additional travel expenses for schools and loss of classroom instructional time for students?

Furthermore, any successful seeding plan must also provide an informed “Yes” to these questions:

  • Will the plan promote the tournament among schools, media and the public?
  • Will the plan increase tournament attendance?

And it is of most importance that every advocate of seeding acknowledge that opponents of seeding pose the right questions when they ask:

  • Is it fair and is it right to ease the tournament trail for teams based on their regular season performance?
  • Is a brand new start in the postseason bad, and if so, by what educational criteria?

When people boast that “the seeds held” in the NCAA basketball tournament or in our own MHSAA Tennis Tournament, we have to admit that this is exactly what ought to have happened when we gave the top seeds the easiest road to the trophy.

It is not wrong to question if that’s the right thing to do.

Story Power

January 12, 2015

I spend time every day surfing the MHSAA’s family of websites – MHSAA.com, Second Half and MHSAA.tv. My counterpart in another state was astounded that I do this, and incredulous that I could find the time to do this. But it makes perfect sense to me.

More people visit our websites on a typical day than visit our office in East Lansing during an entire year. We have more visitors to our websites during a typical month than attend all of our postseason tournaments combined during a typical year.

We have more opportunity to make first impressions through electronic entry than tournament turnstiles; and for the large majority of people who make contact with the MHSAA, electronic media may provide the only impression they will ever get of the MHSAA.

This is why we have styled the MHSAA’s websites in a manner that is visually pleasing and easy to navigate on both desktop and mobile devices. And this is why we have stuffed these websites not only with schedules, scores and stats but also with stories; and it’s why the stories are presented in text, audio, pictures and video streaming.

We know that those who share the stories of school sports most effectively will shape the message of school sports most persuasively.

Our job is not merely regulation of school sports, but communication about school sports – not merely event management, but content management – managing the message and meaning of school-sponsored sports.