The Social Setting

March 18, 2014

One week last month our local Big Ten head men’s basketball coach blasted Twitter. The following week Iowa’s head coach, arguably the coach with the league’s worst sideline decorum (and that’s saying a lot for a league that’s allowed its coaches to get out of control) said his players are henceforth barred from tweeting.

Between these headlines was one of more significance: Facebook announced that it would be paying $19 billion to purchase WhatsApp. Which means social media is here to stay. And everybody, including big time basketball coaches, needs to deal with it in better ways than merely blasting it and/or barring it.

What it means for an organization like mine is that everything we do needs to be considered in all the usual goals, objectives and strategies progressions, and that at least one progression must have social media as an outcome and almost all progressions must have social media as a tactic.

Just over a decade ago we realized that almost every task we have has an information technology component. We discovered we needed our IT staff in the room when new projects or protocols were being considered, when new policies were being developed, and when all sorts of problems were being addressed. Fail to involve IT personnel soon enough or at all, we learned, and failure of the enterprise was assured.

We are at the same point today with social media. If we neglect the social media component – fail to consider how to use it to the advantage of the project or fail to consider how adverse social media could doom the project – we operate with at least one hand tied behind our back.

Just as the IT staff have needed to be consulted, and listened to, in order for the enterprise to reach its potential, so must our social media staff have a seat at the table and a voice in the discussion of anything of consequence we might think we should do.

This is as true for nonprofit organizations as it is for profit, for small organizations and large, both private and public.

Pitch Perfect

August 5, 2016

The national rules of high school baseball for the 2017 season will require for the first time that state high school associations adopt policies and procedures that limit the number of pitches that an individual player may make over a specified number of days.

Presently, Michigan High School Athletic Association rules state that a student may not pitch more than three consecutive days regardless of the outs pitched, and shall not pitch for two calendar days following that in which the player pitched his 30th out.

In the past, there has not been consensus among Michigan high school baseball coaches or support by the MHSAA Baseball/Softball Committee to impose a specific pitch count; and the new national rule does not prescribe what the maximum count should be or how it should be applied.

The MHSAA will convene a group of coaches and administrators this month to discuss the many questions created by the nebulous national mandate. The group’s challenge is to craft a rule that will not result in students pitching more than they do under the current rule, especially at earlier grade levels, and a rule that is as simple to monitor and manage as the current rule.

The proposal of this study group will be reviewed by baseball coaches and school administrators throughout Michigan before submission for action by the Representative Council in December.

Michigan’s climate and culture within high school baseball probably makes a change in the MHSAA pitching rule unnecessary for the high school season. And sadly, any change made for high school play is likely to have little or no effect on the summer and fall ball that may be much more damaging to young arms than the high school season which often is much more restrained in the number of games per day and per season than non-school baseball.

We can hope, of course, that the additional focus on pitching risks at the high school level will be seen and taken seriously outside the high school season.