Sports Specialization

June 21, 2012

Since the 1950s, when high school sports was the “talk of the town” much more than so-called higher levels of sports, before television put college and professional sports on its shoulders and lifted their profiles above local high school teams, it was commonplace for students to participate in multiple sports and for coaches to coach a different sport each season.  Neither is the norm today.

It is likely that the natural tendency to keep testing one’s talent against the next greater challenge is a significant factor in the trend of students practicing and competing in a single sport year-round, but the introduction of non-school youth sports and the zeal of those programs (often commercially driven but sometimes more purely motivated) to expand those programs to every day of a child’s life has greased the skids toward runaway specialization.

Much of youth sports is well grounded in philosophies which provide safe participation for maximum numbers, but too much of youth sports makes distinctions between the abilities of children too early, and schedules children for too much competition in too-distant locations at tournaments that are too lavish and where trophies are too large.  All of which gets their parents thinking too soon about how special their children are and how far they might go in sports, thinking college scholarships and beyond.  In pursuit of this dream, they push their children harder, drive them further and pay increasing amounts to get them on the most elite teams.

Some youth sports programs – especially in ice hockey and soccer but also volleyball as well – will require nearly year-round play by students as a condition to be on the club or travel team, promising college scholarships to those who commit to this schedule, but ironically, with the costs of this non-school participation far exceeding the value of the partial athletic scholarship only a few will ever see.

Non-school youth sports is not the sole cause but it is a primary enabler of specialization, an addiction to a single sport that, like all addictions, puts a portion of life out of balance, generally to the detriment of the individual and the people around that person.  The research is convincing that while specialization can be positive for a few young people, it is far more likely to have negative than positive consequences, most frequently physical and emotional for the child, and financial for the family.

Peddling Influence

February 28, 2012

The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.

If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.

I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.

We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.

We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.