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Stay Tuned

September 17, 2013

The 2012 MHSAA Update Meeting Opinion Poll revealed a lack of support for eliminating rules that restrict live video broadcasts of member schools’ regular-season contests.

That’s okay.  Unrestricted video broadcasting could adversely change the look and nature of educational athletics. Going slow may be going smart.

However, in the long term, we think we can manage live video broadcasts – even of some regular-season events – if we do two things:  (1) control the platform, and (2) charge for the product.

  • If we control the platform, and thus the brand and content, we control the look and feel. And we protect the message of high school sports.

  • If viewers pay to view the content through a subscription fee, we preserve the revenue from contest ticket sales and participate in the monetization of the video productions of those contests.

“Television” is rarely free to viewers today. Ninety percent of people who watch video broadcasts of sporting events today pay for that privilege through the basic package or add-ons of their monthly bill from a local cable provider or national satellite TV company. Many 20- and 30-somethings have cut the cable cord for television and access video programming from the Internet, paying for the specific events or packages they wish to watch.

With all this in mind, we are engaged with two video broadcasting initiatives.

The first is expansion of the School Broadcasting Program.  We are breathing new life into this four-year-old program during 2013-14 by providing more on-the-ground support. MHSAA staff is monitoring program quality, and we are designing educational and awards programs that will further distinguish this program from all other school broadcasting options. There is now an option for live broadcasts through a pay-for-viewing subscription model. Read more about the SBP here.

The second, newer initiative is the launch of the NFHS Network which has the potential to aggregate the state-by-state video broadcasts of high school athletic association tournament events across the US.  In total, this dwarfs the online football programming potential of the NFL or the online basketball programming potential of the NBA. And with many thousands of other events in dozens of other tournaments, there is more than enough content to populate a compelling digital network that is a safe and reliable platform for educational athletics. Read more about the NFHS Network here.

Neither of these initiatives is easy; if they were, they would have been attempted and accomplished years ago.  Each has some risks, as do most projects of real significance. The MHSAA is invested in making both successful for those who participate in and follow school sports in Michigan.

Ali

July 8, 2016

My wife has never held famous athletes and coaches in very high regard. Much of this has to do with her disdain for misplaced priorities – so much attention and extravagant spending devoted to entertainment and sports when so much of the world’s population is without most basic essentials of life.

Because of my work, my wife occasionally has been in the company of some of the biggest names in American sports; but only one clenched her in rapt attention. It was Muhammad Ali.

We were attending a banquet at which Ali was honored. We sat at adjacent tables, with the back of my wife’s chair almost touching the back of the chair to which Ali was being ushered, slowly because of his disease.

We all stood as Ali entered. My wife’s eyes were on Ali; my eyes were on my wife, for I had never seen her give respect to a sports personality in this manner.

After the banquet, and at times since then, and certainly again after his death June 3, my wife and I have talked about what it is in Ali that she hasn’t seen in other prominent sports figures.

We noted that he brought elegance to a brutal sport, and charm to boastfulness. We cited the twinkle in his eye that outlasted his diseased body.

We recalled the tolerance and dignity he brought to his faith, and how he demonstrated his faith commitment at the most inconvenient time in his career.

We recalled his poetry when he was young and talked too much, and his use of magic to communicate after disease stole his words, as he did that night we were with him.

Years after that banquet, when Ali lit the Olympic flame at the 1996 Olympics, my wife cried. She had tears in her eyes again when that moment was replayed on the day after Ali’s death.

Ali ascended to worldwide fame in a different era – when professional media tended to be enablers more than investigative journalists, and before social media pushed every personal weakness around the planet overnight. It’s possible Ali would not have been as loved if he had emerged in public life today. It’s also possible he would have been even more beloved.