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Stay Tuned

September 17, 2013

The 2012 MHSAA Update Meeting Opinion Poll revealed a lack of support for eliminating rules that restrict live video broadcasts of member schools’ regular-season contests.

That’s okay.  Unrestricted video broadcasting could adversely change the look and nature of educational athletics. Going slow may be going smart.

However, in the long term, we think we can manage live video broadcasts – even of some regular-season events – if we do two things:  (1) control the platform, and (2) charge for the product.

  • If we control the platform, and thus the brand and content, we control the look and feel. And we protect the message of high school sports.

  • If viewers pay to view the content through a subscription fee, we preserve the revenue from contest ticket sales and participate in the monetization of the video productions of those contests.

“Television” is rarely free to viewers today. Ninety percent of people who watch video broadcasts of sporting events today pay for that privilege through the basic package or add-ons of their monthly bill from a local cable provider or national satellite TV company. Many 20- and 30-somethings have cut the cable cord for television and access video programming from the Internet, paying for the specific events or packages they wish to watch.

With all this in mind, we are engaged with two video broadcasting initiatives.

The first is expansion of the School Broadcasting Program.  We are breathing new life into this four-year-old program during 2013-14 by providing more on-the-ground support. MHSAA staff is monitoring program quality, and we are designing educational and awards programs that will further distinguish this program from all other school broadcasting options. There is now an option for live broadcasts through a pay-for-viewing subscription model. Read more about the SBP here.

The second, newer initiative is the launch of the NFHS Network which has the potential to aggregate the state-by-state video broadcasts of high school athletic association tournament events across the US.  In total, this dwarfs the online football programming potential of the NFL or the online basketball programming potential of the NBA. And with many thousands of other events in dozens of other tournaments, there is more than enough content to populate a compelling digital network that is a safe and reliable platform for educational athletics. Read more about the NFHS Network here.

Neither of these initiatives is easy; if they were, they would have been attempted and accomplished years ago.  Each has some risks, as do most projects of real significance. The MHSAA is invested in making both successful for those who participate in and follow school sports in Michigan.

Remarkable Student-Athletes

May 8, 2015

Every spring I have the privilege and pleasure of participating in several league or local school events that acknowledge and reward the careers of student-athletes who distinguished themselves as multiple-sport participants with very high academic grade point averages. One of those events this year was the 2015 Senior Athlete Recognition Ceremony of the Capital Area Activities Conference. It was remarkable in several ways.

It was my fourth time in attendance at the event, which started when the league was smaller and simply called the Capital Area Conference. I was the speaker at one of its first recognition ceremonies. In later years I attended as our first son, and then our second, were among the evening’s honorees. But I found the 2015 CAAC event remarkable in two other and more important ways.

First, as the Master of Ceremonies Tim Staudt read off the intended college majors of the 200 honorees (10 per school), I noticed that not one of the students had declared the intention of being an English major, which was my college major and to which I credit much of the pleasure I’ve enjoyed as a human being and the success I’ve experienced as an administrator of school sports. I’m hoping some of these 200 of the CAAC’s best and brightest – a truly impressive group – will decide or even just stumble into an English major – a place to learn how to think and to communicate.

The second remarkable feature of this remarkable group of 200 was that the number of boys almost equaled the number of girls. This almost never happens, and that has always concerned me – that boys settle for athletic achievement alone while girls strive to achieve in athletics, academics, activities and much more of what a comprehensive education has to offer.

It is extremely important to the future of our society that we demand much more of boys than we are getting. If we expect them to be productive in life and to be good citizens, husbands and fathers, boys need to learn in high school that “settling” is not sufficient and that a life which revolves around sports alone is a life that will be disappointing.