Youth Sports Dropouts

October 16, 2012

Depending on the study, we’re told that 80 to 90 percent of all youngsters who ever participate in organized youth sports have stopped doing so by the age of 13.  Before they reach 9th grade.

High school sports never gets a chance with eight or nine of every 10.

There are many reasons for this, and of course not all of them are bad.  Some kids find something better to do, or at least more fitting for them.  But a lot of them have barely begun to mature and cannot possibly know what they might like to do or be good at doing with some coaching and encouragement.

Research tells us that much of the reason for the early dropouts has to do with an unhappy or unfulfilling or “unfun” youth sports experience.  Some of that has to do with too much too early, or at least too much structure too soon; too much practice, competition and travel too soon; and too much screaming too soon.

That environment drives some youth from team sports in favor of individual sports.  Some drop traditional sports in favor of alternative sports.  Some leave sports altogether.

Peddling Influence

February 28, 2012

The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.

If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.

I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.

We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.

We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.