Casting Lines for Future Tournaments
August 12, 2016
By Jack Roberts
MHSAA Executive Director
The MHSAA is best known to the public for the tournaments it conducts to conclude the fall, winter and spring seasons each school year.
These tournaments, the first and largest program of the MHSAA, have survived the Vietnam War, the Korean conflict and two World Wars. They have survived the technology bubble, the housing collapse, the energy crisis and the Great Depression.
MHSAA tournaments existed at the dawn of aviation and at the time of our nation’s lunar landing. Popes, presidents and governors have changed and changed again and again, and MHSAA tournaments roll on year after year.
But the sense of tradition and permanence and inevitability of MHSAA tournaments doesn’t dissuade us from asking questions about our tournaments, even some of the most basic questions. Here are two.
Question #1
I have long been and will always be an advocate for a Ryder Cup format for the MHSAA Golf Finals, and a team tennis approach to the MHSAA Tennis Finals; but 90 years of tradition is hard to overcome. Might this be a more exciting format? Could it be co-ed? Could it reverse the decline in boys tennis participation, and increase girls golf participation? Wouldn’t it be fun to try?
Periodically, the International Olympic Committee requires each of the designated Olympic sports to defend its status, to state its case why the sport should remain a part of the Olympic program. Then, after a series or votes that retain one sport at a time, the IOC drops the sport that makes the weakest case. It does so to make room for one of the previously unlisted sports that makes the best case for inclusion.
This would appear to keep the existing Olympic sports on their toes, and to keep the Olympic movement fresh and reflective of modern trends in sports.
While I would not enjoy the controversy, I can see the potential for some positive results if the MHSAA were to invoke the same policy for determining the 14 tournaments it will provide for girls and the 14 for boys.
This might cause us to consider more deeply what a high school sport should look like, or at least what an MHSAA tournament sport should stand for.
On the one hand, we might be inclined to drop tournaments for those sports that involve mostly non-faculty coaches and non-school venues, or require cooperative programs to generate enough participants to support a team, or resort almost entirely to non-school funding, or cater to individuals more than teams.
Or perhaps this process would cause policymakers to forget traditional thinking and ask: “In this day and age, should we shake off traditional notions of sport and consider more where modern kids are coming from?” That might mean fewer team sports and more individual sports, more “extreme” sports like snowboarding and skateboarding, and more lifetime sports, meaning not just golf and tennis and running sports, but also fishing and even shooting sports.
Currently, MHSAA policy states that the MHSAA will consider sponsorship of a tournament series for any sport which 64 member schools conduct on an interscholastic basis as a result of action by the governing boards of those schools.
Should the only question be how many schools sponsor a sport, or must an activity also have certain qualities and/or avoid certain “defects?” What should an MHSAA tournament sport look like and stand for?
Question #2
Bristling from criticism that his association is a money-grabbing exploiter of children, my counterpart in another state said, “If we were running our programs just to make money, we would do very many things very differently.” I knew exactly what he meant.
Because we care about the health and welfare of students, because we mean what we say that the athletic program needs to maximize the ways it enhances the school experience while minimizing academic conflicts, and because we try to model our claim that no sport is a minor sport when it comes to its potential to teach young people life lessons, we operate our programs in ways that make promoters, marketers and business entrepreneurs laugh, cry or cringe.
If money were the only object, we would seed and select sites to assure the teams that attracted the most spectators had the best chance to advance in our tournaments, regardless of the travel for any team or its fan base. If money were the only object, we would never schedule two tournaments to overlap and compete for public attention, much less tolerate three or four overlapping events. If money were the only object, we would allow signage like NASCAR events and promotions like minor league baseball games.
Those approaches to event sponsorship may not be all wrong; they’re just not all right for us. And we will live with the consequences of our belief system.
During a typical school year, more than 20 percent of the MHSAA’s 2,097 District, Regional and Final tournaments lose money. Not a single site in golf, skiing or tennis makes a single penny. In no sport did every District, Regional and Final site have revenue in excess of direct expenses.
In fact, in only three sports – boys and girls basketball and football – is revenue so much greater than direct expenses overall that it helps to pay for all the other tournaments in which the MHSAA invests.
That’s right: invests. When we present our budget to our board, we talk about the MHSAA’s investment in providing tournament opportunities in all those sports and all those places that cannot sustain the cost of those events on their own. How much is this investment worth to students, schools and society?
These two are core questions that require our focus far in advance of talk about scheduling, site selection, seeding and the myriad matters that too often hijack our time and attention.
BOTF X: West's Creatures Filling Bleachers with Support for Titans Teams
By
Geoff Kimmerly
MHSAA.com senior editor
February 11, 2022
TRAVERSE CITY – The Bleacher Creatures have been waiting for this.
Of course, students everywhere were aching for some signs of normalcy over the last many months. But what’s that looked like at Traverse City West this school year?
Something like 400 students showing up to a Tuesday night nonleague basketball game/dance show/drumline concert/Valentine’s Day extravaganza reminiscent of gameday experiences Bleacher Creatures have enjoyed during decade-plus run as one of the state’s top student cheering sections.
“I think we’re all just so eager to get back at it after a year of pretty much constant disappointment because we just constantly want to be at games, and pick the themes and just be in that community and we couldn’t,” West junior Ella Boivin said. “Now that we’re back, we have such a good group of people. We just have so much energy. We just want to put it out there and have great school spirit.”
That’s turned into the biggest student sections anyone remembers at volleyball matches, a crew for home and road soccer games, a major turnout for wrestling and even some support at the ski hill – on top of the usual football and basketball gatherings. “It’s not just a thing where our school is having a game, we should just go,” senior Hattie Holmes said. “Everyone wants to be here.”
The MHSAA visited West and its Bleacher Creatures as the final stop on this year’s Battle of the Fans X finalists tour, taking in the Titans’ Feb. 8 boys basketball game against Ludington. This was our fourth visit to West, which won BOTF V in 2016. Midland Dow hosted the first of this year’s visits Jan. 28, and Buchanan was the second stop Feb. 4. Public voting begins on the MHSAA's social media channels Monday, with the BOTF X winner announced Feb. 18 on Second Half.
Below is our highlight reel and 10 “X Factors” from our trip to Traverse City West.
1. Battle Plan
As noted, Tuesday’s theme added some serious pink and red to West’s usual green and gold home court. Red and silver pompoms were another festive touch, as was the red flowery loveseat hauled in to become part of the first row. The Boys Dance Team – a collection of 20 “protégés” under the tutelage of trained dancer Boivin – performed at halftime, and the drumline provided a hard-hitting soundtrack including coordination with one of the section’s traditional cheers.
2. Jammin' in the Stands
An estimate of 400 students at Tuesday’s game is not an exaggeration. In fact, it might be light. We’ve been to West a number of times, as noted above, and this easily was the largest section we’ve seen – and perhaps can only be rivaled by Rockford’s showing during the first BOTF in 2012.
3. Follow the Leaders
Student life at West is driven in part by its Student Senate, made up of seven representatives from each of grades 9-12 who meet for a class daily. The Senate is charged with usual student government duties – mostly planning social and community service events – but also directs the student section. Input from all four classes is anticipated and appreciated – the most popular theme night of the year was thought up by a sophomore – and senators from every class give the group the ability to have leaders comfortably reach out to peers their own age. The leaders we met with Tuesday also represented seven sports, including senior Will Gaston taking the court with the boys basketball team that night and his football teammate Kale Cerny who helped organize those sections before playing in front of them in the fall.
4. It’s About Making Connections
Senior Henry Melcher was stunned earlier this year when, while asking a group of students if they were coming to an upcoming game, they replied that they thought they needed to be officially invited to be part of the Creatures. In the past, it was thought the section was made up of students from just certain social circles, but “I think this year that idea has been thrown away,” senior Patrick Guiney said. “We talk to every single person about games, and no matter what we encourage them to go – ‘If you’ve never been to a game before, try it out.’” Newbies figure things out quickly. “Most of our chants are pretty simple,” he added, “but they’re also really energetic.”
5. We Have History
The Creatures date the start of their section to 2007-08 and the student governor that school year. When West won BOTF V, the governor (who leads the Senate) was senior Cooper Kirby – who last school year was a teaching and coaching assistant at West, and he connected with Guiney and others as they sought to restoke the section after the COVID-induced break. Mission accomplished. Among highlights we've enjoyed every time we've visited: The drumline chant with “We Are The Creatures” – especially toward the end of games when it’s either crunch time or time to celebrate – is one of the most memorable we’ve encountered over our decade of BOTF travels.
6. Make the Most of Media
The Creatures utilize the normal social media channels, like many successful sections. But senators also do a ton of random, go-up-to-people public relations and promotions – “PR’ing” was one of the buzzwords of our visit. Guiney takes it up a notch by giving the section its own in-house media. A soccer player during the fall, he began interviewing teammates and posting those segments, and has branched out into interviewing members of the student section and even non-sports groups like the theater cast. Those kinds of connections – especially giving a voice to the variety of teams/groups and students from all four grades -– help make a school of 1,600 students feel more close-knit.
7. Down to a Science
Setting this all up takes about 10 minutes of class time each day – senators pick a theme, plan to “PR” it, talk about additional details, and then everyone jumps into their roles (decorators, promoters, etc.). The system is set up well to connect with constituents – again, with leaders from every grade, students know which senators to go to with questions. And they also know to get there early – Holmes said friends show up at 5 p.m. for 7 p.m. games to make sure they get close to the front.
8. House of Cards
No, not the Netflix drama. This House of Cards describes the Creatures’ favorite theme of 2021-22 so far, a first-time “Vegas” night for football Homecoming that saw a massive and fashionable turnout as students rolled in "dripped out" elegantly in gowns, suits and other formal wear. As referred to above, that theme was thought up by a sophomore – and providing ideas is an open-ended process. A list hangs in the Senate classroom that’s open for anyone’s contributions – and as of the weekend stretched about 50 ideas long.
9. Everywhere They Go, People Want to Know
Senior Zack Featherstone is the governor, and he’s been asked by multiple other schools’ student leaders how West gets such a turnout. “The first time I got asked that question, I had no idea how to answer,” Featherstone said. “But I think it evolved into when we (as leaders) emit the energy of going to these games, having fun and just being very crazy and having a good time, it spreads to other people and they eventually want to go.”
10. The Right Way
As inviting as the Creatures are, they aren’t tolerant of fans who don’t want to follow decorum. Again, the large number of leaders spread among all four grades is key when it comes to keeping everyone on the right page. “We do not let anything disrespectful happen in our section because it completely ruins everyone’s fun,” Boivin said. “It doesn’t matter what team you’re on.”
The Battle of the Fans X finalists tour is complete. Public voting on the MHSAA’s social media channels starts Tuesday – come back to Second Half for details – and the champion will be announced Feb. 18.
PHOTOS (Top) Traverse City West's "Bleacher Creatures" enjoy one of many rowdy moments during Tuesday's boys basketball game against Ludington. (Middle) The Creatures provided a blast of pink and red for their Valentine's Day theme night. (Photos by Alan Newton/Newton Photography; click for more from this BOTF visit.)