Improving Over the Long Run
October 22, 2013
A participant in a 5K run told me recently that when she first entered races, her goal was just to finish. After those early successes, her goal in entering races was to improve her personal best time.
It was only after several years of consistent improvement that she entertained the thought of actually trying to attain a spot in the top 20. Eventually, a “Top 10” and then a “Top 5” finish became the goal. And only recently has she made it a goal to try to win one of these races.
This is a wise way to approach sports. Engage at first to improve your health and fitness. Then to enhance your speed, coordination and/or endurance. Then to test the limits of your abilities. And only then to test yourself against others.
Adults might look to this as a natural, healthy way to improve themselves in almost any endeavor. And adults who are coaching youth should look to it as a healthy way to lead young people to improve both as athletes and as human beings.
Peddling Influence
February 28, 2012
The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.
If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.
I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.
We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.
We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.