Improving Over the Long Run

October 22, 2013

A participant in a 5K run told me recently that when she first entered races, her goal was just to finish. After those early successes, her goal in entering races was to improve her personal best time.

It was only after several years of consistent improvement that she entertained the thought of actually trying to attain a spot in the top 20. Eventually, a “Top 10” and then a “Top 5” finish became the goal. And only recently has she made it a goal to try to win one of these races.

This is a wise way to approach sports. Engage at first to improve your health and fitness. Then to enhance your speed, coordination and/or endurance. Then to test the limits of your abilities. And only then to test yourself against others.

Adults might look to this as a natural, healthy way to improve themselves in almost any endeavor. And adults who are coaching youth should look to it as a healthy way to lead young people to improve both as athletes and as human beings.

Guarding the Gate

February 24, 2012

More slowly than I would like, because it’s not a field in which I’ve had formal training or extensive practical experience, I’ve been learning about the world of startup companies and venture capitalists that discovered the sports world in the 1990s and have proliferated during the past decade.

Usually with their founder making the contact, many of these young companies have reached out to the MHSAA, hoping we will embrace and endorse or utilize their new product or service. Almost all owe their existence to the World Wide Web and to the passion of their founder, either for sports or for a concept they think solves some need of athletes, coaches or fans . . . or advertisers and sponsors.

And almost every one of these startups is looking for an exit; looking for a bigger fish to swallow them whole. And paying them handsomely for consuming the young guppy. A lucky few make what the industry calls the “Big Exit,” like a major network buying the startup for many millions of dollars.

We hear from many of these startups that the advertisers are clamoring for this or that they are promoting, but we usually see one of two things happen. Either the advertisers show so little interest that the startup fails, or what support the advertisers do provide goes to the venture capitalists and not to those providing the content.

As we screen the plethora of proposals to capitalize on high school sporting events in Michigan, we look for two kinds of assurances. First, that the suitor doesn’t have an exit strategy; and second, that the initiative will have direct benefit in terms of both money and message to those providing the content:  i.e., schools.

Most of the initiatives we screen will assist schools with neither money nor message, and some of them would actually provide a message that is contrary to the mission of educational athletics.

So we’re guarding the gate, in both directions – controlling the entrance to the high school sports market in Michigan, as well as the escape of those who are in our market for a fast buck and quick exit, big or small.