Seng Leads, Coaches Others to do Same
By
Geoff Kimmerly
MHSAA.com senior editor
January 25, 2018
Meg Seng misses coaching – in her words, “those relationships really are what it’s all about … stronger than just about anything other than family.”
But the coach in Seng continues to show the way in her work every day.
Seng will be honored next month with the MHSAA’s 31st Women in Sports Leadership Award for her work at Ann Arbor Huron and Greenhills over more than 30 years in educational athletics.
The award also will recognize Seng’s teaching, training and empowering of the next generation of coaches and especially women aspiring to follow her into leadership positions in a field where they remain underrepresented.
“I’ve always loved sport, and early on found I had a knack and an interest in coaching. So to be able to share with other young women what I think is a really noble profession makes it a passion for me,” Seng said. “I think it’s a great endeavor, and I’d love for more women to have the opportunity and the confidence to seek out some of those positions.”
Seng will receive this year’s award during the WISL Banquet at the Crowne Plaza Lansing West.
Each year, the Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.
Seng is in her 28th year at Greenhills School, serving as the athletic director the last 15 after 13 teaching physical education and health. Previously a scholarship athlete playing both volleyball and softball at Indiana University – and winning a pair of Big Ten championships on the diamond – Seng coached both sports at Ann Arbor-area high schools over nearly two decades and has continued as a role model for emerging coaches.
“I’m pretty sure I’ve been to every single (WISL) conference, and so for years, I’ve certainly been in the audience watching these great women be recognized,” Seng said. “To have followed for that long and now be on stage, it’s a tremendous honor for me – that group of women and their value to sport in Michigan is not lost on me at all. I truly respect that group, and I’m really proud to be part of it.”
A 1977 graduate of Maine South High School in Park Ridge, Ill., Seng began coaching at the college level after her playing days with the Hoosiers were done. She served first as a graduate assistant softball coach at Louisiana Tech University in 1983-84 while studying for her master’s degree, and then as a softball assistant at Illinois State University for 1984-85.
Seng took over the Ann Arbor Huron volleyball program in 1985, and over 12 seasons stretching two tenures led her team to five league titles and a District championship in 1993. She also served as Huron's co-head varsity softball coach from 1986-90.
She completed her teacher certification at Eastern Michigan University in 1990 and began teaching at Greenhills that year, later coaching that school’s varsity volleyball team from 1993-2000 and leading the Gryphons to a District title in 1997.
In 2001, Seng co-founded The Academy of Sports Leadership (TASL), a non-profit organization that provides education and training for women interested in becoming coaches and hosts a five-day residential camp for high school girls with that aspiration. In 2003, Seng became Greenhills’ athletic director and began her work as well contributing to the Michigan Interscholastic Athletic Administrators Association (MIAAA) and National Interscholastic Athletic Administrators Association (NIAAA), serving on committees for both including as part of the MIAAA’s Leadership Academy faculty since 2011 and the NIAAA’s certification committee since 2014. She served as the MIAAA’s Executive Board president in 2013-14.
At Greenhills, Seng has hosted more than 20 MHSAA tournament events in various sports at the District, Regional and Quarterfinal levels, and she’s served on a variety of MHSAA committees as well as currently the Multi-Sport Participation Task Force. She also is an instructor for the MHSAA Coaches Advancement Program.
“Meg Seng has been a leader at every level of educational athletics – as an accomplished coach, respected athletic director and someone who empowers women interested in following her lead and filling the need we have in school sports for more women in all forms of leadership positions,” MHSAA Executive Director John E. “Jack” Roberts said. “She personifies the Women In Sports Leadership Award, and we’re delighted to present her with this honor.”
Seng received the MIAAA Jack Johnson Distinguished Service Award in 2012 and her region’s Athletic Director of the Year Award in 2008. She also received the Pathfinder Award in 2004 from the National Association for Girls and Women in Sports (NAGWS), and under her leadership Greenhills received the Exemplary Athletic Program Award from the MIAAA in 2017. She also received the Girl Scouts’ Leaders and Best Award in 2005.
In addition to her work with The Academy of Sports Leadership, she’s served since 2009 on the board as a founding member of the Michigan Softball Academy, which annually raises money for the American Cancer Society. She is published for her work in coaching education and recruitment and has spoken on various occasions on ways to provide opportunities for young women in coaching. She will present on recruiting and retaining female leaders at the annual statewide MIAAA conference this March.
“Meg sees a need and takes initiative to put a committee, group or process in place to solve and satisfy this need,” Holly athletic director Deb VanKuiken said in her letter recommending Seng for the WISL Award. “I truly respect and admire her. She has a great mind and a great heart for athletes and coaches alike. She leads, and she serves.”
Part of filling that need is helping athletic directors find candidates and helping candidates feel confident.
Seng monitors coaching at the high school and college levels, and has watched the percentage of female coaches at the college level fall drastically since Title XI. She also hears a few things – from women finishing college athletic careers who don’t feel qualified to coach, and also from athletic directors who would love to hire women coaches but aren’t finding candidates.
“Our Academy is a grassroots organization just trying to get young girls to follow that dream and show them the possibilities,” Seng said. “It’s a primer on coaching; we show them all the things coaches do and hope it sticks, that they say, ‘I can do that.’
“Part of what we do is try to empower them to take some of those risks.”
In addition to the MIAAA and NIAAA, and NAGWS, Seng is a member of the National Association for Sport and Physical Education (NASPE) and American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD).
The first Women In Sports Leadership Award was presented in 1990
Past recipients
1990 – Carol Seavoy, L’Anse
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac Notre Dame Prep
2017 – Dottie Davis, Ann Arbor Huron
PHOTOS: (Top) Ann Arbor Greenhills athletic director Meg Seng instructs in the classroom; she taught at Greenhills for 13 years and continues teaching as part of CAP and the Academy of Sports Leadership. (Middle) Seng, left, also was a successfull volleyball coach at Ann Arbor Huron and Greenhills. (Photos courtesy of Meg Seng.)
Nearly 25 Years After Leading Unexpected Run, Morton Directing Life-Changing Mission
By
Keith Dunlap
Special for MHSAA.com
August 11, 2026
Nearly a quarter century after presiding over arguably one of the most improbable boys basketball state championships in Michigan history, the same fight and underdog mentality still exists for Tim Morton.
Back in 2002, Morton was the head boys basketball head coach at Auburn Hills Avondale, which produced a Hollywood-type run during that season’s Class B tournament.
Unranked and without a future Division I college player in the lineup, a Yellow Jackets team headlined by seven seniors went on a quest that stunned many statewide observers.
Avondale avenged the disappointment of not getting out of the District round the previous year and then recorded a stunning upset of a highly-ranked Flint Southwestern team in their Regional Final, winning in double overtime. But after squeaking out a six-point win over a solid Williamston team in a Quarterfinal and earning an 11-point win over Comstock Park in the Semifinals, surely midnight was going to strike for Cinderella in the championship game. After all, Avondale was up against a powerful Grand Rapids South Christian team which had multiple future Division I college players on its roster.
It didn’t matter as Avondale, led by tough-as-nails captains Mike Lewis and Wes Whiteside, senior Dionte Miller and sophomore Dave Holston, completed its stunning run with a 70-65 win to capture what still stands as the program’s only Finals basketball championship.
Morton said he thought his team the previous year that couldn’t make it out of Districts was more talented, but there were intangibles the 2001-02 team possessed that couldn’t be matched.
“I think that nobody really thought that they’d have a shot,” Morton said of his team. “I think that is why we were unranked, because of what had left. But you’ve got to have something to fight for, and I think the reason was the year before. We were motivated. I think playing that underdog role, we just loved it. We won games in so many different ways and got on that roll.”
This past March, Morton and other alumni of the Avondale team certainly were thrilled to see this year’s squad advance to the Semifinals for the first time since their 2001-02 team did so. This time, the Yellow Jackets suffered a three-point Semifinal loss to eventual Class A champion Rockford.
Today, Morton is also heading another team that has an underdog mentality but is motivated to fight for each other and surrounding communities.
Morton is the multi-area director for the Southeast Michigan chapter of the Fellowship of Christian Athletes, which aims to serve kids, coaches and communities by promoting through activities faith, self-esteem, serving others and being the best version of yourself.
The organization has roughly 50 student-led “huddles” that meet at high schools or middle schools, where students can have a safe haven to talk about problems, promote successes, go over scripture and bond during a challenging time of life.
Through volunteers and other staff members, the organization also conducts camps throughout the state for coaches, athletes and others to learn from each other and grow as leaders.
The chapter will have its annual golf outing Sept. 28 at Oakland University’s Sharf Golf Course.
“We just want to be really good at cultivating those relationships, making sure that we’re following up with people, and sharing what the Lord is doing so people feel like they can be connected to something bigger than themselves.”
Playing for something bigger than themselves certainly worked for the 2002 team, and Morton said there is a 25th anniversary reunion in the works for next spring.
But while he nor anyone else in the Avondale community will forget that run in 2002, these days Morton is spearheading a team he said is playing for an even greater purpose, one he tried to describe to a group of youth football coaches in Flint during a recent gathering.
“I had only about 15 to 20 minutes to share with these guys,” Morton said. “I shared that we won a state title in 2002 and I was driven to be the best coach I could possibly be. A lot of great things happened, and the state championship happened. I’m on my way home from the state championship and we’re watching the video, and it’s crazy because this fear came over me. How are we going to do this again?
“Every coach that puts his or her full identity in the performance of the team, that’s scary and that’s not good. I got out six years later because of that fear. The most important relationships of my life were not good because I had to be validated by the performance of my team. That conversation kind of led into, “Why are you coaching? Why are you doing what you are doing? I wanted them to be motivated to be the best versions of themselves, for those kids, their wives and children. That’s why I’m in FCA. That’s my cause to fight for.”
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PHOTOS At left, Tim Morton raises the Class B championship trophy in 2002. At right, Morton now a director for Fellowship of Christian Athletes. (Middle) Morton, kneeling, speaks to his team during the championship win at Breslin Center. (MHSAA archives)