Seng Leads, Coaches Others to do Same

By Geoff Kimmerly
MHSAA.com senior editor

January 25, 2018

Meg Seng misses coaching – in her words, “those relationships really are what it’s all about … stronger than just about anything other than family.”

But the coach in Seng continues to show the way in her work every day.

Seng will be honored next month with the MHSAA’s 31st Women in Sports Leadership Award for her work at Ann Arbor Huron and Greenhills over more than 30 years in educational athletics.

The award also will recognize Seng’s teaching, training and empowering of the next generation of coaches and especially women aspiring to follow her into leadership positions in a field where they remain underrepresented.

“I’ve always loved sport, and early on found I had a knack and an interest in coaching. So to be able to share with other young women what I think is a really noble profession makes it a passion for me,” Seng said. “I think it’s a great endeavor, and I’d love for more women to have the opportunity and the confidence to seek out some of those positions.”

Seng will receive this year’s award during the WISL Banquet at the Crowne Plaza Lansing West.

Each year, the Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.

Seng is in her 28th year at Greenhills School, serving as the athletic director the last 15 after 13 teaching physical education and health. Previously a scholarship athlete playing both volleyball and softball at Indiana University – and winning a pair of Big Ten championships on the diamond – Seng coached both sports at Ann Arbor-area high schools over nearly two decades and has continued as a role model for emerging coaches.

“I’m pretty sure I’ve been to every single (WISL) conference, and so for years, I’ve certainly been in the audience watching these great women be recognized,” Seng said. “To have followed for that long and now be on stage, it’s a tremendous honor for me – that group of women and their value to sport in Michigan is not lost on me at all. I truly respect that group, and I’m really proud to be part of it.”

A 1977 graduate of Maine South High School in Park Ridge, Ill., Seng began coaching at the college level after her playing days with the Hoosiers were done. She served first as a graduate assistant softball coach at Louisiana Tech University in 1983-84 while studying for her master’s degree, and then as a softball assistant at Illinois State University for 1984-85.

Seng took over the Ann Arbor Huron volleyball program in 1985, and over 12 seasons stretching two tenures led her team to five league titles and a District championship in 1993. She also served as Huron's co-head varsity softball coach from 1986-90.

She completed her teacher certification at Eastern Michigan University in 1990 and began teaching at Greenhills that year, later coaching that school’s varsity volleyball team from 1993-2000 and leading the Gryphons to a District title in 1997.

In 2001, Seng co-founded The Academy of Sports Leadership (TASL), a non-profit organization that provides education and training for women interested in becoming coaches and hosts a five-day residential camp for high school girls with that aspiration. In 2003, Seng became Greenhills’ athletic director and began her work as well contributing to the Michigan Interscholastic Athletic Administrators Association (MIAAA) and National Interscholastic Athletic Administrators Association (NIAAA), serving on committees for both including as part of the MIAAA’s Leadership Academy faculty since 2011 and the NIAAA’s certification committee since 2014. She served as the MIAAA’s Executive Board president in 2013-14.

At Greenhills, Seng has hosted more than 20 MHSAA tournament events in various sports at the District, Regional and Quarterfinal levels, and she’s served on a variety of MHSAA committees as well as currently the Multi-Sport Participation Task Force. She also is an instructor for the MHSAA Coaches Advancement Program.

“Meg Seng has been a leader at every level of educational athletics – as an accomplished coach, respected athletic director and someone who empowers women interested in following her lead and filling the need we have in school sports for more women in all forms of leadership positions,” MHSAA Executive Director John E. “Jack” Roberts said. “She personifies the Women In Sports Leadership Award, and we’re delighted to present her with this honor.”

Seng received the MIAAA Jack Johnson Distinguished Service Award in 2012 and her region’s Athletic Director of the Year Award in 2008. She also received the Pathfinder Award in 2004 from the National Association for Girls and Women in Sports (NAGWS), and under her leadership Greenhills received the Exemplary Athletic Program Award from the MIAAA in 2017. She also received the Girl Scouts’ Leaders and Best Award in 2005. 

In addition to her work with The Academy of Sports Leadership, she’s served since 2009 on the board as a founding member of the Michigan Softball Academy, which annually raises money for the American Cancer Society. She is published for her work in coaching education and recruitment and has spoken on various occasions on ways to provide opportunities for young women in coaching. She will present on recruiting and retaining female leaders at the annual statewide MIAAA conference this March.  

“Meg sees a need and takes initiative to put a committee, group or process in place to solve and satisfy this need,” Holly athletic director Deb VanKuiken said in her letter recommending Seng for the WISL Award. “I truly respect and admire her. She has a great mind and a great heart for athletes and coaches alike. She leads, and she serves.”

Part of filling that need is helping athletic directors find candidates and helping candidates feel confident.

Seng monitors coaching at the high school and college levels, and has watched the percentage of female coaches at the college level fall drastically since Title XI. She also hears a few things – from women finishing college athletic careers who don’t feel qualified to coach, and also from athletic directors who would love to hire women coaches but aren’t finding candidates.

“Our Academy is a grassroots organization just trying to get young girls to follow that dream and show them the possibilities,” Seng said. “It’s a primer on coaching; we show them all the things coaches do and hope it sticks, that they say, ‘I can do that.’

“Part of what we do is try to empower them to take some of those risks.”

In addition to the MIAAA and NIAAA, and NAGWS, Seng is a member of the National Association for Sport and Physical Education (NASPE) and American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD).

The first Women In Sports Leadership Award was presented in 1990

Past recipients 

1990 – Carol Seavoy, L’Anse 
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint 
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids 
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac Notre Dame Prep
2017 – Dottie Davis, Ann Arbor Huron

PHOTOS: (Top) Ann Arbor Greenhills athletic director Meg Seng instructs in the classroom; she taught at Greenhills for 13 years and continues teaching as part of  CAP and the Academy of Sports Leadership. (Middle) Seng, left, also was a successfull volleyball coach at Ann Arbor Huron and Greenhills. (Photos courtesy of Meg Seng.)

In 'Turn & Burn,' Kent III Gives Voice Again to Father's Life Lessons, Coaching Wisdom

By Geoff Kimmerly
MHSAA.com senior editor

August 29, 2025

As his son, his player and during their time coaching together, Warren Kent III was front row for the words of wisdom often shared by his father Warren Kent Jr., who coached a multitude of sports at seven schools over more than three decades.

These are logos for the Made In Michigan series and the Michigan Army National GuardBut as the years have rolled on after his father’s death in 2017, Kent III began to realize something most disheartening – he’d forgotten the sound of his dad’s voice.

In an attempt to regain that memory, Kent III has given us all an opportunity to listen.

His book – “Turn & Burn” – is the story of a son growing to love baseball under the tutelage of his father, a teacher and coach of the local varsity. The seeds for that love of the game are planted during the summer of 1984 – coinciding with the Detroit Tigers’ most recent World Series championship season.

Technically, the story is fiction. But it’s set in Fulton Township, which lies just west of US-127 between St. Johns and Ithaca, where Kent Jr. was indeed a coach and Kent III grew up and attended Fulton High School. And all of the information on the Tigers’ historic run that season – including game-by-game synopses of all 162 plus eight in the playoffs – is true as well and easily will connect with fans who, like Kent III, grew up during that unforgettable summer.

“That was my thing. I wanted people to get the feelings I had with the ’84 Tigers and sharing that with my dad as I was growing up,” he said. “My outlet is writing, so this is really a catharsis, just to get this out there, to let other people know the love of the Tigers but more the love of my father and things we went through together.”

Kent III was five months old when the Tigers won their 1968 World Series championship,  but 16 in 1984. He said his book is about 70 percent factual, but even the imagined is rooted in reality.

The main character in “Turn & Burn” – EJ – is 12 years old because that seemed a more reasonable age to fall in love with the sport, and by 16 Kent III was well into his baseball fandom. The father in the book is a teacher and coach. Kent Jr. was a special education teacher for more than four decades and his son’s baseball coach at Fulton High School but just for freshman year before moving into the stands for the remainder of Kent III’s four-year varsity career.

 "Turn & Burn" is Kent III's first published book.Kent III began coaching baseball himself when he was 18 and served as North Muskegon’s varsity coach for 15 years, including 11 with Kent Jr. as his assistant. At one point in “Turn & Burn” players write EJ’s dad’s initials on their hands because he had been hospitalized after a heart attack; North Muskegon players did the same when Kent Jr. had a heart attack prior to a Pre-District game in 2005.

“Some of it’s been changed. Some of it’s been realistic,” Kent III said. “(But the dad) is definitely my dad’s voice.

“I put him in charge of the outfielders at North Muskegon, and that was his one motto – ‘Turn and burn.’ The kids could probably tell you that over and over, (that’s) the one thing Coach Kent would always say.”

A source of many of the fatherly pearls of wisdom found in “Turn & Burn” came from a journal-style “father’s legacy” book Kent III had purchased for his dad years before and asked him to fill out. Kent Jr. passed those on not only to his children but during a coaching run that took him to Hudsonville, Ashley, Fulton, Vestaburg, Blanchard Montabella and Greenville, where notably he led the football program to its first playoff appearance in 2000.

Writing has long been a love for Kent III, who taught English and journalism for 32 years – and served as a yearbook advisor for three decades – while at Battle Creek Central and then the final 27 years at Muskegon Mona Shores. Prior to becoming a teacher, Kent III  was “Journalist of the Year” at Ferris State while sports editor of the student newspaper and then moved on to study and serve as sports editor of the paper at Michigan State.

He has written for the Big Rapids Pioneer, Lansing State Journal and Battle Creek Enquirer, among others over the years, and after retiring from teaching at Mona Shores this spring took a position with Walsworth Yearbooks helping schools all over the state with their yearbook programs.

The Kents anchor a photo with North Muskegon players and their District championship trophy in 2009.Kent III also is in his 34th year as an MHSAA registered official. He wrote a piece once for Referee Magazine about his experience officiating the 2011 Class D Girls Basketball Final at Breslin Center, home of his beloved Spartans. He’s more recently officiated Basketball Semifinals at Breslin during the 2023 and 2024 seasons and has returned to the baseball diamond as an umpire as well after umping baseball and softball earlier in his career.

Writing a book came to Kent III during the COVID-19 pandemic, as he like many searched for something to occupy spare time. “Turn  & Burn” is available exclusively via Amazon; click for details.

The venture was never about making money, but he’s sold 152 books – well above his goal of 100. And while Kent III still has not come across any recordings or voicemails of his father’s voice, “Turn & Burn” has given him a chance to hear Kent Jr.’s words once again.

“The sound, no. But the things and the ways he would say them, yes,” Kent III said. “Everybody else says they can picture his voice. I think it’s because, I’m assuming being his son, my voice probably sounds familiar to his to other people, but I can hear the things he’s saying. And in that book, the way he’s saying them.”

2025 Made In Michigan

Aug. 5: After Answering Call, MCC's Caughey Finds Football Lessons Pay Off in Priesthood - Report
July 31:
After Enjoying Pro Golf Stardom, Flynn Relishing Roles as Instructor, Sports Mom - Report
July 29:
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign - Report
July 28:
Union City to Omaha: Skirka Takes Murray State Baseball to 1st College World Series - Report
July 22:
TC West's Wheelock Still 'Living My Dreams' as CMU Assistant Soccer Coach - Report
July 17:
Stevenson's Travels Following Lake Orion Success Include Space Force, Penn, NYC - Report
July 15:
'Who Will Cheer for the Nimrods?' Peterson IV, Watersmeet Found Fans Worldwide - Report
July 10: 
Feeding 'Drive to Win,' Loy Norrix Grad Morgan Impresses with Strong USBC Showing - Report 
July 9: After Blazing Multiple Volleyball Trails, Bastianelli Charting Next Career Path - Report

PHOTOS (Top) At left, Warren Kent III sits in the front row of a team photo as manager for dad Warren Kent Jr.'s 1979 Fulton baseball team; Kent Jr. is sitting far left of second row from bottom. At right, Kent III today. (Middle) "Turn & Burn" is Kent III's first published book. (Below) The Kents anchor a photo with North Muskegon players and their District championship trophy in 2009. (Photos provided by Warren Kent III.)