Bowling, Boys Lacrosse Set Fan Records
August 17, 2018
By Geoff Kimmerly
Second Half editor
Two sports repeated in setting postseason attendance records during the 2017-18 school year, as 1,390,590 total fans attended Michigan High School Athletic Association postseason competitions for which attendance is recorded.
The MHSAA Bowling Tournament – including Regionals and Finals for girls and boys, set an attendance record for the seventh consecutive season this past winter with 14,422 fans. Boys lacrosse, which also begins postseason play at the Regional level, set a record for the second straight season this spring with 12,759 fans – including a record 7,344 for Regional games.
The MHSAA annually tracks attendance for all sports except golf, skiing and tennis – for which admission typically is not charged.
The 2017-18 grand total of just under 1.4 million fans was a decrease of 6.8 percent from 2016-17. However, a couple of circumstances likely factored into the majority of that decline.
The first two weeks of 11-player football playoffs generally are among the highest-drawing events every school year – and last year’s saw a 19 percent decrease from 2016-17, as Pre-District games were played in unseasonably frigid weather across the Lower Peninsula and District Finals were played amid storms in many parts of the state.
Also, the Individual Wrestling Finals saw a 33 percent decrease in attendance after moving to Ford Field in Detroit from its previous home at The Palace of Auburn Hills. However, that decrease is misleading; the event went from three days and five sessions (with tickets required for each session) at The Palace to a two-day, three-session event at Ford Field. The average attendance per session this past winter actually increased by 892 fans from 2016-17.
Despite the District level decreases, football remained the highest-drawing tournament sport sponsored by the MHSAA, with 352,946 fans attending during the 2017 Playoffs including 60,435 combined for the 11 and 8-Player Finals – the most at that level of the tournament since the 2009 season. The MHSAA added a second division of 8-player playoffs last fall; however, that additional championship game contributed only a small amount to the overall 68-percent increase in attendance from the 2016 Finals.
Boys Basketball drew the second-most fans in 2017-18 – 311,494 – keyed in part by a 5-percent increase at the Regional level. Girls Basketball remained the most highly attended girls sport with 158,546 fans – including 104,243 at the District level, the second-highest total at that level of the tournament since 2009-10. Volleyball was the second-highest attended girls sport this past school year, with 105,414 fans making for an overall increase of nearly 3 percent from the 2016-17 tournament – with increases in attendance enjoyed at the District, Regional, Quarterfinal and Finals levels.
Two more girls sports saw increased attendance in 2017-18. Girls Swimming & Diving enjoyed increases at both the Diving Qualification and MHSAA Finals levels for a total of 4,946 fans – a 7-percent increase from 2016-17. Girls Gymnastics also enjoyed increased attendance at both levels of its postseason for a grand total of 2,314 fans – the most for that sport since 2002-03 and an increase of 7 percent as well from the previous season.
Two more sports also set MHSAA Finals records. The Softball Finals, held in conjunction with the Baseball Finals at Michigan State University, drew 6,860 fans to set a record for the second straight season (and baseball drew its most Finals fans since the 2006 season). The Team Wrestling Finals – contended for the first time at Wings Event Center in Kalamazoo – enjoyed a 19-percent increase from 2016-17 with an audience of 9,469 fans that broke the record set at the conclusion of the 2004-05 season.
Also of note:
• Although girls lacrosse saw a slight dip in overall attendance to 5,538 fans this spring, that total still was the third-highest since the MHSAA began sponsoring a postseason tournament for the sport in 2004-05.
• Boys Soccer Districts drew 15,438 fans, the sport’s fourth straight increase at that level and the most to watch Districts since 2008-09.
• The Girls & Boys Cross Country Finals drew 10,445 fans, an increase of nearly 3 percent and the highest total in six seasons.
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.
Gordon to Receive MHSAA Hampton Award for Championing Unified Sports
By
Geoff Kimmerly
MHSAA.com senior editor
February 11, 2026
As athletic director at Novi High School a decade ago, Brian Gordon helped Michigan become a national leader in growing Special Olympics Unified Sports for students with intellectual disabilities. Nearly three years after retiring from school administration, he remains an impassioned advocate helping schools all over the state add these inclusive programs to their athletic offerings.
To recognize his pioneering and now continuing work in expanding these opportunities across the state, Gordon has been selected as the recipient of this year’s Nate Hampton Champion of Progress in Athletics Award by the Michigan High School Athletic Association.
The Hampton Award was created by the MHSAA’s Representative Council to honor Nate Hampton, who retired in 2021 after serving in education and educational athletics for 50 years, including the last 32 as an MHSAA assistant director. Honorees have championed the promotion and advancement of opportunities for women, minorities and other underrepresented groups within interscholastic athletics, while serving as an administrator, coach, official, educator or school sports leader in Michigan.
Gordon will receive the Hampton Award during the Michigan Interscholastic Athletic Administrators Association (MIAAA) annual conference, March 13-16 in Traverse City.
“To me, (Unified Sports) is absolutely the purest form of sport – what you’re supposed to get out of participating in athletics. Kids that participate in this program get every bit of that – teamwork, camaraderie, adversity, how to win, how to lose, being part of something bigger than yourself. It was, to me, just so impactful,” Gordon said. “The whole idea of more kids being involved in their athletic program, where they have the opportunity to play in front of their parents, being members of an athletic department at their school, to me was just incredible. … And the life lessons that kids learn, families learn, you can’t even measure them.
“It’s just a great, positive experience – for everyone.”
Gordon began his professional career in educational athletics in 1990 as a physical education and health teacher for Royal Oak Schools, and moved into his first athletic director/assistant principal role at Royal Oak in 2010. He left to become the director of athletic and physical education at Novi High School in 2012, retired from Novi at the end of the 2020-21 school year but then returned to Royal Oak as athletic director the following fall for two more years.
Unified Sports pair students with and without intellectual disabilities as teammates for training and competition. While at Novi, Gordon and Brighton athletic director John Thompson were inspired to bring Unified Sports not only to their schools, but to the Kensington Lakes Activities Association as a whole – and during the 2015-16 school year their schools were joined by Northville, Howell and Hartland in offering Unified teams, with the total soon growing to 13 KLAA schools. The KLAA, at Novi, hosted the first league tournament in the nation for Unified Sports teams – playing 21 basketball games during the inaugural event.
Also following his Novi retirement in 2021, Gordon became a liaison for Special Olympics of Michigan and Unified Sports. He meets with school administrators to promote Unified Sports and help districts build programs, and estimates there are more than 600 elementary, middle and high school Unified Sports teams across the state – with more than 100 high schools playing as part of leagues.
Current Unified offerings in Michigan include basketball, soccer and bocce, with track & field to be introduced this spring. Unified athletes have opportunities to play not just as part of leagues, but during special events like school-day assembly games and at venues like Little Caesars Arena in Detroit.
“Brian Gordon has spent more than 35 years promoting school sports and the athletes they serve, and who better to advocate for Unified Sports than someone who has dedicated his career to championing kids and creating opportunities for them to excel,” MHSAA Executive Director Mark Uyl said. “The MHSAA and the state’s school sports community have long benefitted from Brian’s positive approach and tremendous energy, and he’s poured all of himself into building bridges for Unified Sports in communities all over Michigan.”
In addition to his Special Olympics efforts, Gordon has served as a mentor for the MHSAA’s AD Connection Program since its creation at the start of the 2023-24 school year, working with first-year athletic directors as they transition to that role.
He’s also taught at the elementary and middle school levels, and supervised physical education and served as a health advisory chairperson at the district level. Including a season while still a college student, he has coached baseball, football, basketball and track & field from the junior high to varsity levels, including a stint as Royal Oak Kimball and Royal Oak High varsity baseball coach from 1995-2010. He was inducted into the Michigan High School Baseball Coaches Association Hall of Fame in 2011 and the Michigan High School Coaches Association Hall of Fame in 2021.
Gordon was selected for the MIAAA’s Jack Johnson Distinguished Service Award in 2021 and received an MHSAA Allen W. Bush Award in 2019 for his essential but often “behind-the-scenes” contributions to school sports. Previously, Gordon also was named Oakland County Athletic Director of the Year for 2018-19 by the Oakland County Athletic Directors Association, served as the OCADA president in 2014-15 and on its board from 2010-16, and also served as vice president of the Kensington Lakes Activities Association and president of the Kensington Conference. He has been a member of the MIAAA since 2008 and National Interscholastic Athletic Administrators Association (NIAAA) since 2010, and was named a Regional Athletic Director of the Year by the MIAAA in 2018.
“Being a recipient of the Nate Hampton Award – Nate has made such a difference in educational athletics in our state for so long, that it’s truly an honor to represent him in this award,” Gordon said. “I’m really proud of the fact that we’ve been able to make a difference in the state, just like he did, with Unified Sports.”
Gordon graduated from Clawson High School in 1985 and earned his bachelor’s degree at Central Michigan University – where he also played baseball – and master’s in sports administration and school leadership from Wayne State University. He earned his certified athletic administrator (CAA) designation from the NIAAA.
Prioritizing education and students has been a family focus for the Gordons; Brian’s wife Jill Gordon also is a retired teacher. They have two children – daughter McKenzie Ribbing and son Zachary Gordon, and retirement has allowed for more time with both as well as son-in-law Mike Ribbing and granddaughter Isabel.
The first Nate Hampton Champion of Progress in Athletics Award was presented in 2024.
Past recipients
2024 – Nicole Carter, Novi
2025 – Arnetta Thompson, Wyoming
(Photos courtesy of Brian Gordon.)