Hoopfest returns Thursday to Jenison

March 21, 2012

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the fourth year the event has run concurrent with the games being played at Michigan State’s Breslin Center.

A number of favorite attractions will return this weekend, including slam dunk (on lowered rims), 3-point shootout and rainbow shot areas where fans can come at any time and participate. Also returning is the Hall of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run.

A large video screen will play a series of “Buzzer Beaters,” “Battle of the Fans” and other MHSAA-produced videos. Also, teams of boys and girls in grades 5-8 will play in the “JumpBall Jamboree” on two center courts.

Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 22 and 23 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 7 p.m. on March 24. More than 12,000 fans attended the 2011 event.  Jenison Field House, site of the Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years.

The March Magic Hoopfest is being conducted in a partnership between the Greater Lansing Sports Authority, a division of the Greater Lansing Convention and Visitors Bureau; and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University.  To find out more general information about the event, visit the March Magic Hoopfest Website at http://www.marchmagichoopfest.com.

“March Magic Hoopfest is a great partnership between the Greater Lansing Sports Authority, Michigan State and the MHSAA,” MHSAA Director of Brand Management Andy Frushour said. “The event gives fans at the Finals an opportunity to extend their championship weekend experience, and provides those who do not attend the Finals a small taste of the excitement.”

The Greater Lansing Sports Authority (GLSA) is a division of the Greater Lansing Convention and Visitors Bureau.  The GLSA’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages, and supports the continued development and maintenance of safe, high-quality athletic facilities.

"The March Magic Hoopfest sets off a great weekend of MHSAA tournament games and helps create a multi-day event which will involve the Lansing area and thousands of visitors coming to town," said Mike Price of the Greater Lansing Sports Authority. "If you're coming to the championships, Hoopfest is a destination to visit before and after the games; and if you're not coming to the games, Hoopfest is a fun, wholesome, inexpensive, family activity."

Coaches Get U-M Concussion Training

July 24, 2012

Already administering a strong set of protocols addressing the removal and return to play of young athletes suspected of sustaining concussions in competition, the Michigan High School Athletic Association is further ramping up its concussion education efforts of coaches, student-athletes and parents as the 2012-13 school year approaches.

In partnership with the University of Michigan’s NeuroSport and the Pediatric Trauma Program at C.S. Mott Children’s Hospital, required online rules meetings for coaches and officials will include an education component illustrating the serious nature of concussions; recognition of the signs and symptoms; a review of return to play protocols; applicable MHSAA regulations; and downloadable co-branded resources from NeuroSport, as well as materials produced by a joint effort of the Brian Injury Association of Michigan, the Detroit Lions, the Center for Disease Control and the MHSAA.

This is the second year the MHSAA has included concussion education in its online rules meetings, which are annually viewed by nearly 20,000 coaches and game officials. This year, the Michigan NeuroSport Concussion Education - High School Coach edition, endorsed by the American Academy of Neurology last fall, has been modified for the MHSAA audience. The MHSAA will also promote the availability of the NeuroSport concussion education modules offered specifically for parents and coaches.

“These educational efforts, coupled with protocols addressing concussions when they take place on the field of play, put our schools in the best possible position to minimize the risk to young people,” said John E. “Jack” Roberts, executive director of the MHSAA. “We’re pleased to have our new partnership with University of Michigan NeuroSport and our ongoing partnership with the Brian Injury Association of Michigan which put our state at the forefront of addressing the critical health issue for interscholastic athletes.”

Roberts added that the same educational materials the Association has co-branded with its partners will also be used to help raise concussion awareness in other youth sports by other sponsors in the state. 

“We are proud to partner with MHSAA and bring the most up-to-date concussion education to those on the frontline of athletics. Education is a vital component to improving player safety,” says Amy Teddy, injury prevention program manager at C.S. Mott Children’s Hospital. “We believe that ‘It takes a team to keep concussions on the sidelines.’ Parents, coaches, teammates, officials and athletic trainers all have a role in protecting athletes from serious injury.

“In addition to our coach modules, we recently launched our parent edition to help another member of the ‘team’ better recognize and understand concussion.” added Teddy, who also is director of education for Michigan Neurosport.

The NeuroSport online programs for parents, high school coaches and youth sports coaches is now available at http://www.MichiganNeuroSport.com. An online program for athletes will be available soon.

NeuroSport has also produced a 60-second public service announcement in which one of the state’s all-time winningest football coaches – John Herrington of Farmington Hills Harrison – talks about concussions. This video, along with a 30-second PSA recently updated by the MHSAA, “No Such Thing As Just Getting Your Bell Rung,” will be made available to media outlets in time for the coming sports season, and will be shown during MHSAA programming online and on cable television.