March Magic Hoopfest Returns to MSU

March 17, 2014

By Geoff Kimmerly
Special to Second Half

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the fifth championship weekend the event has run concurrent with the games being played at Michigan State University’s Breslin Center.

A number of favorite attractions will return including slam dunk (on lowered rims), 3-point shootout and full-court rainbow shot areas where fans can come at any time and participate. Also returning is the Walk of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run. A large video screen will play a series of “Buzzer Beaters,” “Battle of the Fans” and other MHSAA-produced videos.

Two Hoopfest center courts will host a number of games throughout the event, including the “JumpBall Jamboree” made up of teams of boys and girls in grades 5-8, a wheelchair basketball tournament and a series between four Special Olympics Project UNIFY high school teams.

Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 20 and 21 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 7 p.m. on March 22. Jenison Field House, site of Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years. To find out more general information about the event, visit the March Magic Hoopfest Website.

Hoopfest also will be home to Hoopie, the event’s mascot who made his first public appearances during the MHSAA Girls Basketball Finals. Click for video of Hoopfest’s newest volunteer as he helped prepare for this weekend’s event:

The March Magic Hoopfest is being conducted in a partnership between the Greater Lansing Sports Authority (GLSA), a division of the Greater Lansing Convention and Visitors Bureau; and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University. 

“March Magic Hoopfest is a giant playground. There are opportunities for fun all over Jenison – and it’s a great way to spend an hour while waiting for the next round of games to start,” MHSAA Director of Brand Management Andy Frushour said. “All of us can remember reenacting games of our high school heroes. What better place to let kids do so now than across the street from Breslin Center in one of the most storied buildings in this state’s basketball history.”

The Greater Lansing Sports Authority’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages and supports the continued development and maintenance of safe, high-quality athletic facilities.

Hoopfest was not held at the 2013 Finals due to a Big Ten championship event being hosted by Jenison Field House.

"The GLSA is excited to partner with the MHSAA on the re-launch of March Magic Hoopfest," said Mike Price of the Greater Lansing Sports Authority. "While Hoopfest was absent in 2013, planning and improvement were ongoing. We are excited to showcase an improved Hoopfest that includes new games and activities, as well as the launch of our new mascot, Hoopie!” 

PHOTO: Hoopie made his first public appearance during the weekend's MHSAA Girls Basketball Finals at the Breslin Center. 

MHSAA's Roberts Elected to NFHS Board

July 12, 2016

By Geoff Kimmerly
Second Half editor

MHSAA Executive Director John E. “Jack” Roberts has been elected to serve a four-year term on the Board of Directors for the National Federation of State High School Associations, the national governing body for high school athletics and activities.

Roberts has served as executive director since 1986 and is the longest-tenured active state association executive director among NFHS members. The MHSAA is one of the nation’s largest state associations with more than 1,400 high schools and junior high/middle schools. The NFHS, in its press release on new officers and board members, called Roberts "one of the nation’s most articulate advocates for education-based activity programs."

After graduating from P. J. Jacobs High School in Stevens Point, Wis., and Dartmouth College and attending graduate school at the University of Wisconsin, Roberts taught English and coached football at high schools in Milwaukee and Denver until 1973, when he joined the staff of the NFHS, which at that time was located in Elgin, Illinois.

From 1973 to 1980, Roberts developed the NFHS’ volleyball, swimming & diving and ice hockey rules programs, and re-codified the Soccer Rules Book. Later, as assistant director, he was in charge of public, legislative and judicial affairs for the NFHS.

Roberts joined the staff of the Fellowship of Christian Athletes (FCA) in 1981 and was named executive vice president of the FCA in 1984. He served in that capacity until 1986, when he was named executive director of the MHSAA.

Roberts served a previous term on the NFHS Board of Directors from 1996 to 2000 and has been chairman of the NFHS Network Board of Directors since 2013. He also has served on two previous NFHS Strategic Planning Committees and is past chair of the board of directors of the Michigan Society of Association Executives.

PHOTO: MHSAA Executive Director Jack Roberts congratulates an MHSAA/Farm Bureau Scholar-Athlete Award winner at the Breslin Center.