March Magic Hoopfest Returns to MSU
March 17, 2014
By Geoff Kimmerly
Special to Second Half
March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the fifth championship weekend the event has run concurrent with the games being played at Michigan State University’s Breslin Center.
A number of favorite attractions will return including slam dunk (on lowered rims), 3-point shootout and full-court rainbow shot areas where fans can come at any time and participate. Also returning is the Walk of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run. A large video screen will play a series of “Buzzer Beaters,” “Battle of the Fans” and other MHSAA-produced videos.
Two Hoopfest center courts will host a number of games throughout the event, including the “JumpBall Jamboree” made up of teams of boys and girls in grades 5-8, a wheelchair basketball tournament and a series between four Special Olympics Project UNIFY high school teams.
Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 20 and 21 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 7 p.m. on March 22. Jenison Field House, site of Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years. To find out more general information about the event, visit the March Magic Hoopfest Website.
Hoopfest also will be home to Hoopie, the event’s mascot who made his first public appearances during the MHSAA Girls Basketball Finals. Click for video of Hoopfest’s newest volunteer as he helped prepare for this weekend’s event:
The March Magic Hoopfest is being conducted in a partnership between the Greater Lansing Sports Authority (GLSA), a division of the Greater Lansing Convention and Visitors Bureau; and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University.
“March Magic Hoopfest is a giant playground. There are opportunities for fun all over Jenison – and it’s a great way to spend an hour while waiting for the next round of games to start,” MHSAA Director of Brand Management Andy Frushour said. “All of us can remember reenacting games of our high school heroes. What better place to let kids do so now than across the street from Breslin Center in one of the most storied buildings in this state’s basketball history.”
The Greater Lansing Sports Authority’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages and supports the continued development and maintenance of safe, high-quality athletic facilities.
Hoopfest was not held at the 2013 Finals due to a Big Ten championship event being hosted by Jenison Field House.
"The GLSA is excited to partner with the MHSAA on the re-launch of March Magic Hoopfest," said Mike Price of the Greater Lansing Sports Authority. "While Hoopfest was absent in 2013, planning and improvement were ongoing. We are excited to showcase an improved Hoopfest that includes new games and activities, as well as the launch of our new mascot, Hoopie!”
PHOTO: Hoopie made his first public appearance during the weekend's MHSAA Girls Basketball Finals at the Breslin Center.
Welcome to the Second Half
January 27, 2012
More than 750 high schools are members of the Michigan High School Athletic Association. And every team in every community has a story.
“Second Half” is our place to tell them.
Combined with our parent site MHSAA.com, and our broadcast home MHSAA.tv, “Second Half” completes our picture of the best Michigan high school sports have to offer.
With MHSAA.com, “Second Half” is the home of a growing number of schedules, scores, league standings and tournament information for our sports – but also much more. Now, we’ll look to provide visitors with the stories behind the scores.
You’ll find the report of a rare feat or the achievement that rallied the town. Behind-the-scenes looks at what we do at the MHSAA and what goes into 28 Finals tournaments each school year. We tell the inspiring tales of overcoming large obstacles, and the simple ones of lessons learned just by being a part of school sports. They’re the kind of stories all of us can relate to and enjoy, no matter where we live and which teams we support.
Michigan is the 10th-largest state in the nation. There are more than 58,000 square miles of land, and by vehicle it’s 625 miles from Calumet High School near the tip of the Keweenaw Peninsula to Bedford High on the southeastern border with Ohio. Nearly 10 million people live, work and play here. MHSAA tournament events alone attract 1.6 million spectators each year.
With “Second Half”, we aim to make our state a little smaller.
If you like something we’re doing, let us know. If you’d like to see something else, I’d love to hear about it. My contact information is at the right of this screen, and my e-mail address is [email protected]. I look forward to hearing from you – and telling the entire state about the great things you’re doing.
--Geoff Kimmerly