MHSAA Senior Assistant Director Frushour to Receive NFHS Citation
By
Geoff Kimmerly
MHSAA.com senior editor
January 23, 2026
Andy Frushour, a senior assistant director for the Michigan High School Athletic Association, is one of eight high school association leaders who has been selected to receive a Citation from the National Federation of State High School Associations (NFHS) during this summer’s annual meeting.
The Citation is one of the NFHS’ highest honors and recognizes recipients for their contributions to the NFHS, state high school associations, athletic director and coaching professions, the officiating avocation and fine arts/performing arts programs.
Frushour is in his 25th year at the MHSAA and currently directs the association’s efforts in marketing, girls and boys soccer, and student services. His tenure has been most notably defined by his leadership in making the MHSAA a national trendsetter in digital initiatives and communication, and he has spearheaded several pioneering efforts to bring student voices into decisions affecting their activities.
After beginning his tenure in the communications department, Frushour created the MHSAA’s marketing and brand team – which remains unique among state associations and aims to tell the story of school sports. The team tackles everything from media communications, sports information, website content and social media to ticketing, corporate sales and merchandise. As part of his digital branding contributions, Frushour has served as the lead contributor on every website redesign since 1999, created the Michigan Power Rating (MPR) formula now used for seeding in eight MHSAA Tournament sports, and led Michigan’s efforts to exclusively use digital tickets for postseason events.
“Sometimes the most valuable player on a baseball team is the utility player – somebody who plays but also excels at a number of different positions. For the last 25 years, Andy clearly has done that – from student leadership, to running a sport, to branding, to business decisions,” MHSAA Executive Director Mark Uyl said. “He’s someone who is competent, respected and has become a huge part of MHSAA history during his 25 years with us.”
Frushour also has steered the MHSAA to adopt a more prominent focus on students through the creation of several popular programs, including the Student Advisory Council, a series of annual interactive sportsmanship summits and captains clinics, and the Battle of the Fans student section competition. Building off that work, he has developed and created four free NFHS Learn courses geared toward team captains.
Frushour also has served on NFHS committees for soccer, student services, summer meeting and strategic planning, and spoken at several summer meetings and one NFHS winter meeting, and at the National Athletic Directors Conference.
After graduating in 1995 from Mason High School (Mich.) – where he played baseball and golf – Frushour attended Hope College, where he majored in business administration and minored in communications, graduating in 1999. He received an MBA in sports business from Arizona State in 2003.
Record Girls Tournament Attendance Drives MHSAA Spectatorship Past 1.4 Million Again
By
Geoff Kimmerly
MHSAA.com senior editor
December 18, 2024
A record number of spectators at girls postseason events pushed Michigan High School Athletic Association attendance during the 2023-24 school year past 1.4 million fans for the second straight, with the total of 471,651 spectators for girls competitions breaking the previous all-time best set in 2014-15.
Total, MHSAA tournament events drew 1,449,574 spectators at competitions for which admission is charged – just over a half-percent decrease from 2022-23 but still the second highest overall postseason attendance over the last seven years. Attendance at MHSAA boys tournament events during 2023-24 was 1,008,070, a three-percent decrease from the year before. The MHSAA annually tracks attendance for all sports except golf, skiing and tennis, as single tickets are not sold for those sports.
Record spectator turnout for the Softball and Track & Field Tournaments drove the girls overall increase. Softball set an overall tournament record with 49,636 fans, besting the previous record set just the year before by nearly 2,000, and also set an individual-round record with 4,935 fans at Quarterfinals. Track & Field – with girls and boys competing together – drew a record 42,899 spectators overall, and a Regional record of 25,661. Both track totals bested previous records set during the 2020-21 school year.
Several more sports saw attendance increases during 2023-24. Girls basketball overall postseason attendance was up significantly and for the third-straight year, this time to 158,126 fans for a nine-percent increase from 2022-23. The Individual Wrestling Tournament drew 48,237 fans, an eight-percent increase from the previous season, and set records at the District (13,308) and Regional (11,089) levels. Overall attendance for competitive cheer (29,297, up 12 percent), girls lacrosse (5,627, up six percent), boys lacrosse (17,107, up less than one percent) and boys swimming & diving (6,116, up 33 percent) all were up as well from 2022-23.
Competitive cheer’s increase was keyed in part by record attendance at the District level (14,528). Baseball Districts (36,553), Boys Lacrosse Quarterfinals (3,021) and Girls Diving Regionals (879) also set records.
Football remains the most-attended MHSAA Tournament sport and drew 363,563 spectators for its playoff series – a decrease of nearly five percent from the previous year but including the highest attendance during the Semifinal rounds (32,596) since 2012-13. Boys basketball attendance again ranked second at 280,800 fans, down four percent from the previous year but with increases for the Regional and Quarterfinal rounds. Girls basketball remained third for overall attendance and first among girls sports, followed again by volleyball – which drew 113,239 fans, only 313 fewer than the year before as postseason attendance in that sport has seen less than a percentage point change year to year over the last three seasons.
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.