MI Student Aid to Present MHSAA Media
September 1, 2016
By Geoff Kimmerly
Second Half editor
Just as the Michigan High School Athletic Association hopes students will pursue the many benefits of taking part in educational athletics, MI Student Aid – a division of the Michigan Department of Treasury – encourages students to pursue postsecondary educational opportunities by providing financial assistance toward attaining that goal.
Sharing in the desire to make Michigan students aware of all possibilities available, MI Student Aid has signed on to work with the MHSAA to present the opportunities provided by both to a statewide audience via the MHSAA’s radio, video, social media and online initiatives.
MI Student Aid – a part of the Student Financial Services Bureau located within the Department of Treasury – encourages students to pursue postsecondary education by providing access to student financial resources and information, including various student financial assistance programs to help make college more affordable for Michigan students. MI Student Aid administers the state’s 529 savings programs (MET/MESP) and eight additional aid programs within its Student Scholarships and Grants division.
Among MHSAA broadcast ventures that will be presented by MI Student Aid during the 2016-17 school year are the five-minute “This Week in High School Sports” program that airs on more than 80 radio stations statewide, and the weekly video highlights from Michigan programming produced for the NFHS Network, dispersed to statewide media and published online on the MHSAA Website.
“We value the life lessons learned on the athletic field, and MI Student Aid promotes continuing education for our student-athletes by providing financial assistance in pursuing those opportunities,” said John E. “Jack” Roberts, Executive Director of the MHSAA. “We are always seeking to make students and their families aware of all that can be gleaned from educational athletics, and we’re glad to provide an avenue for MI Student Aid to promote the options available to help in financing the continuation of their studies.”
In addition to radio and video contributions, MI Student Aid will have an on-site presence at MHSAA championship events throughout this school year and serve as the presenting sponsor of weekly football and boys and girls basketball statewide reports on Second Half.
MI Student Aid also will have an opportunity to connect with students and their families through a presence on the MHSAA’s social media platforms.
“We are extremely excited to be partnered with Michigan High School Athletic Association,” said Anne Wohlfert, Director of the Student Financial Services Bureau. “Students and families oftentimes encounter barriers when paying for college, and MHSAA provides a platform that allows our resources and services to be transparent, directly to the audience we are trying to reach. Our mission and values closely align with that of MHSAA, which made this partnership an easy decision. We are looking forward to a long-lasting, successful partnership with them.”
Click for information on MI Student Aid and connect with MI Student Aid via social media on Facebook and Twitter @mistudentaid.
MI-based Addix Joins MHSAA Team
November 1, 2016
By Geoff Kimmerly
Second Half editor
During its first decade in business, Lowell-based Addix has emerged as a major supplier of high school and youth sports uniforms and gear, while maintaining an emphasis on serving local communities – a value held in common with the Michigan High School Athletic Association.
As it looks to expand as a supplier to schools all over our state, Addix has signed on as the MHSAA’s official custom uniform and wrestling gear provider, extending a relationship that began in 2014 when Wrestling Addix became a sponsor of the association.
Addix was founded in 2006 and currently manufactures uniform products for football, volleyball, cross country, wrestling, basketball and track & field, with additional sport offerings planned for the near future.
“Addix has built a great reputation in the wrestling community and is moving to extend its standing in Michigan’s high school sports community by serving all school sports,” said John E. “Jack” Roberts, executive director of the MHSAA. “We are proud to promote a Michigan-based company and impressed that Addix is committed to providing high school and younger levels of sports the beneficial service and pricing that larger athletic brands reserve for college and professional sports.”
All Addix products are designed and manufactured in Michigan. The company prides itself on using the best in sublimation technologies and following up production with controlled supply chain and superior customer service.
Addix supplies uniforms to teams at all levels of high school and junior high/middle school, as well as youth sports. The company aims to deliver orders in under three weeks.
"We owe tremendous thanks to the wrestling community in the state of Michigan, which has supported our business for the last 10 years,” Addix owner and CEO Ryan Henderson said. “With the expansion of our partnership, we will continue to utilize our in-state manufacturing facilities to service athletic programs at the highest level. For a company competing against the largest athletic brands in the world, this is a big win."
"We are thrilled to expand on our relationship with the MHSAA,” added John Kargbo, Addix’ vice president of sales & marketing. “It is one of, if not the best-run high school athletic association in the country, and we are excited to have the opportunity to grow our business alongside them."
Click for additional information on Addix.