Sampson to Join MHSAA Staff
July 12, 2016
By Geoff Kimmerly
Second Half editor
Jeremy Sampson, an award-winning sportscaster who founded and currently serves as president of the Lansing United semi-professional men’s soccer club, will join the Michigan High School Athletic Association staff later this month in the newly-created position of Ticketing, Promotions & Marketing Coordinator.
Sampson earned awards from the Michigan Association of Broadcasters and The Associated Press while serving as the weekend sports anchor from 2005-2013 for WILX in Lansing, where he also coordinated the station’s weekly high school highlights show. He previously worked as the sports broadcasting producer for Michigan State University from 2000-02 and most recently has served as a communications specialist for the Michigan Department of Treasury, coordinating internal communications and assisting with media relations.
He has gained valuable ticketing and event promotions experience from his role with Lansing United. Sampson created the franchise in 2013 and serves as its president and chief executive officer. In those roles, Sampson is in charge of all game day operations, hiring of the head coach and general manager, and developing and executing strategies for ticket sales and team promotion. Lansing United is a member of the National Premier Soccer League, which has more than 80 teams nationwide. The United has drawn on average just more than 1,000 fans per game during its three-season history, ranking third in the NPSL’s seven-team Great Lakes Conference West behind only franchises from much larger markets in Detroit and Grand Rapids.
In his role with the MHSAA, Sampson will take the lead in all ticketing operations and efforts to promote attendance at MHSAA events. The majority of revenue collected by the association for use in its operating budget is collected from ticket sales at postseason events it sponsors.
“The MHSAA is best-known for its tournaments, and this is the first time we have had someone on staff focused primarily on promotion of our events,” MHSAA Executive Director John E. “Jack” Roberts said. “Jeremy Sampson brings experience and ideas, and additionally he adds depth to our staff in a number of other important communications functions.”
Sampson, a native of Vermontville and graduate of Bath High School, also is a 1996 graduate of Michigan State University and earned a bachelor’s degree in journalism. He will begin his duties at the MHSAA on July 25.
Use of Participation Fees Rises Slightly
August 20, 2014
By Geoff Kimmerly
Second Half editor
Nearly 57 percent of Michigan High School Athletic Association high schools assessed participation fees to help fund interscholastic athletics in 2013-14, according to the most recent survey taken by the MHSAA – indicating a slight increase in use of fees compared to the previous school year.
Of 405 high schools that responded to the 2013-14 survey, 229 – or 56.6 percent – charged fees last school year compared to 55.3 percent of member schools that charged in 2012-13. The percentage of member schools charging fees crossed 50 percent in 2010-11 and remained at 50.5 percent in 2011-12 before making a nearly five-percent jump two school years ago.
There were 758 senior high schools in the MHSAA membership in 2013-14 – the most recent survey generated a response rate of 53 percent. This was the 10th survey of schools since the 2003-04 school year, when members reported fees were being charged in 24 percent of schools.
The largest surge of charging fees in 2013-14 came at Class A schools, with 77 percent reporting fees after 71 percent reported using them in 2012-13. Class B schools saw a one percent increase to 62 percent with fees, and Class D schools saw a two percent increase to 39 percent. Class C schools, however, saw a four percent drop to 46 percent assessing for participation.
Charging a standardized per-team fee for each on which a student participates remains the most popular method among schools that assess fees, with 41 percent of schools that assess doing so in this way. The median fee among those schools was $85 in 2013-14, an increase of $20 from the previous year.
Building on a trend that emerged during the 2011-12 survey, the use of fees incurred by students who paid once for an entire year of participation increased for the third consecutive school year, this time to 33 percent of schools that charge – although, on a positive note, the median fee for students paying once for a school year dropped $25 from 2012-13 to $100 in 2013-14.
The survey for 2013-14 and surveys from previous years can be found on the MHSAA Website.
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.