Summits to Introduce Revamped BOTF
By
Geoff Kimmerly
MHSAA.com senior editor
October 4, 2017
A focus on student fan sportsmanship at high school events including an announcement outlining an expanded “Battle of the Fans” contest will highlight this fall’s Michigan High School Athletic Association annual Sportsmanship Summit series, which will run during the second and third weeks of November.
The MHSAA has conducted Sportsmanship Summits across Michigan for more than 20 years and again will visit four sites this fall. The Summit series kicks off Nov. 6 at Northern Michigan University in Marquette and finishes Nov. 15 in Lansing.
MHSAA staff, with assistance from school administrators and the MHSAA Student Advisory Council, conduct Sportsmanship Summits. More than 1,000 students from more than 100 schools are expected to take part in the four workshops, where they will discuss the line that separates good from bad sportsmanship, especially when it comes to cheering at athletic events. Instruction will be based in part on insights gained during the Student Advisory Council’s Battle of the Fans competitions, which annually began recognizing the best student cheering section in Michigan during the 2011-12 winter season.
Changes for this school year’s Battle of the Fans VII will provide more opportunities for schools to take part and remain in contention throughout the winter season. Details will be introduced during all four Summit stops.
This fall’s Summits also again will feature hands-on breakout sessions and opportunities for students to meet with and discuss sportsmanship with local game officials, who will explain sportsmanship from their points of view and how it may differ from what students experience as competitors or fans. Members of the Student Advisory Council have developed and will instruct during another breakout session and also play a role in the opening all-Summit presentation. To conclude the Summits, the delegation from each participating school will meet to develop a sportsmanship campaign to implement upon returning to school.
Sessions will take place at the following:
• Marquette – Nov. 6 – Northern Michigan University, University Center – 9 a.m.-1:30 p.m.
• Warren – Nov. 8 – DeCarlos Banquet Center – 9 a.m.-1:30 p.m.
• Kalamazoo – Nov. 13 – Downtown Radisson – 9 a.m.- 1:30 p.m.
• Lansing – Nov. 15 – Crowne Plaza Lansing West – 9 a.m.- 1:30 p.m.
Registration at each site is limited to the first 250 students and administrators. Schools are welcome to bring as many as 10 total representatives, including two administrators. For additional registration information, contact Andy Frushour at the MHSAA office – [email protected] or (517) 332-5046. Registration information also is available by clicking here.
MHSAA Senior Assistant Director Frushour to Receive NFHS Citation
By
Geoff Kimmerly
MHSAA.com senior editor
January 23, 2026
Andy Frushour, a senior assistant director for the Michigan High School Athletic Association, is one of eight high school association leaders who has been selected to receive a Citation from the National Federation of State High School Associations (NFHS) during this summer’s annual meeting.
The Citation is one of the NFHS’ highest honors and recognizes recipients for their contributions to the NFHS, state high school associations, athletic director and coaching professions, the officiating avocation and fine arts/performing arts programs.
Frushour is in his 25th year at the MHSAA and currently directs the association’s efforts in marketing, girls and boys soccer, and student services. His tenure has been most notably defined by his leadership in making the MHSAA a national trendsetter in digital initiatives and communication, and he has spearheaded several pioneering efforts to bring student voices into decisions affecting their activities.
After beginning his tenure in the communications department, Frushour created the MHSAA’s marketing and brand team – which remains unique among state associations and aims to tell the story of school sports. The team tackles everything from media communications, sports information, website content and social media to ticketing, corporate sales and merchandise. As part of his digital branding contributions, Frushour has served as the lead contributor on every website redesign since 1999, created the Michigan Power Rating (MPR) formula now used for seeding in eight MHSAA Tournament sports, and led Michigan’s efforts to exclusively use digital tickets for postseason events.
“Sometimes the most valuable player on a baseball team is the utility player – somebody who plays but also excels at a number of different positions. For the last 25 years, Andy clearly has done that – from student leadership, to running a sport, to branding, to business decisions,” MHSAA Executive Director Mark Uyl said. “He’s someone who is competent, respected and has become a huge part of MHSAA history during his 25 years with us.”
Frushour also has steered the MHSAA to adopt a more prominent focus on students through the creation of several popular programs, including the Student Advisory Council, a series of annual interactive sportsmanship summits and captains clinics, and the Battle of the Fans student section competition. Building off that work, he has developed and created four free NFHS Learn courses geared toward team captains.
Frushour also has served on NFHS committees for soccer, student services, summer meeting and strategic planning, and spoken at several summer meetings and one NFHS winter meeting, and at the National Athletic Directors Conference.
After graduating in 1995 from Mason High School (Mich.) – where he played baseball and golf – Frushour attended Hope College, where he majored in business administration and minored in communications, graduating in 1999. He received an MBA in sports business from Arizona State in 2003.