Greenville's Martin Finds Future as On-Air Voice for Local Radio Broadcasts

By Steve Vedder
Special for MHSAA.com

March 20, 2026

Gracelin Martin can actually point to the moment where she glimpsed the rest of her professional life.

The current Greenville senior had just completed her first full season of working as a play-by-play broadcaster for radio station WGLM, and her watchful eyes took in the moments following a tense Lowell-Greenville basketball game. If she hadn't figured it out before, it dawned on Martin she loved it all: the back-and-forth of the game's action, the noisy crowd and the responsibility of detailing into a live mic what she was witnessing while looking forward to interviewing the participants afterward.

It was right about that moment that Martin decided the whole frantic atmosphere would be paramount in her future.

"I felt very accomplished," she said. "I didn't think a person so young could be in this role. I was kind of proud of myself."

Martin wasn't even 18 years old when longtime Greenville public address announcer and WGLM employee Bill Wilson noticed this eager young teenager with obvious people-person skills chatting easily with friends when an idea popped into his mind. The station needed someone to replace Serena Schroeder, another young student sideline reporter at Greenville football and basketball games who was going off to Michigan State. Wilson engaged Martin, and his suspicions were quickly confirmed. This, Wilson thought, was what he was seeking.

Martin receives “Senior Night” recognition from WGLM’s Bill Wilson and Will Wydeck this winter."He said I had this bubbly personality and would I consider broadcasting football and basketball games," said Martin, a basketball, track and cross country letter winner at Greenville. "Without hesitating, I said yes. I was 100-percent down with it.

"I saw an opportunity and took it. I never knew what could come of it."

So despite being just a 15-year-old high school sophomore with absolutely no radio background, Martin quickly fell in love with everything about the business of being a sideline reporter in football and a play-by-play broadcaster in basketball.

Wilson, who works Greenville football, basketball, track and soccer games, said he knew nothing of Martin at first except remembering seeing her play varsity basketball as a freshman. It wasn't her voice, mannerisms or really anything else that immediately leaped out at him. It was simply a sixth sense about matching up an obviously effervescent personality with a microphone.

"I had never met her, but I knew we were looking for someone to replace Serena and things just kind of clicked," he said. "She has this good personality, I thought she could be the one. She said she was interested, and it went from there."

Martin admits there was a definite gamble in being a teenage novice with a microphone thrust in front of her mixing with longtime coaches and athletes who doubled as high school friends. Would she freeze, stutter, flub questions, seem obviously underqualified or, worst of all, unprepared?

But by doing her homework and always being prepared, Martin found she easily could hit on the information she needed through interviews.

Martin describes the action for her audience. "The thought definitely crossed my mind," she said of the whole idea being a gamble. "I didn't know football inside-out like I knew basketball. I put pressure on myself to learn. But really, I felt ease from the beginning."

Dixon Huiet works as a WGLM analyst for Greenville football broadcasts. Part of a three-person crew, Huiet said Martin has an innate ability to grasp what intricacies fans need to know about what's happening on a football field or basketball court. The ability to pair the flow of a game with what fans want to know about what's happening is critical, he said.

"She's very fluid in understanding what needs to happen as a sideline reporter," he said. "And she knows how to step up, take the lead in broadcasting the play-by-play of a basketball game.

"She's come so far. She understands where to go and if she doesn't get the answer she wants, she can pivot. She's worked at it and evolved, and that's a skill."

Martin is astute enough to recognize where she can find help in improving as a broadcaster. She's noticed, for instance, how ESPN and ABC broadcaster Holly Rowe or the Big Ten Network's Dannie Rogers conduct their business on TV. Toss in tips from Schroeder, who recently graduated from Michigan State with a communications degree, and the confidence shown by Wilson and Huiet, and Martin feels comfortable in the business.

All broadcasters start somewhere, and Martin knows she's lucky enough to have started by interviewing coaches and athletes she's known for years. It's a crucial early stepping-stone which Martin doesn't underestimate.

"I knew a lot of the coaches and players from school and watched women like Holly and Dannie, and I thought this was something I could do," she said. "Honestly, you see a lot of females on TV, and bringing them into the broadcast business is a good thing. I enjoy learning from people who are better than me."

Martin’s upcoming plans include running cross country and track while entering Cornerstone University's communication program.

After honing skills in college, Martin said, who knows where her path will lead?

"I feel like not everything will be easy," she said, "but this will set me up and pave the road ahead."

PHOTOS (Top) Gracelin Martin interviews Greenville football coach Scott McDougall during a game this past season. (Middle) Martin receives “Senior Night” recognition from WGLM’s Bill Wilson and Will Wydeck this winter. (Below) Martin describes the action for her audience. (Photos provided by the Greenville athletic department.)

Cohen Champions Treatment, Technology

By Geoff Kimmerly
MHSAA.com senior editor

March 10, 2014

Abby Cohen was looking for a problem to solve.

Two years later, she’s potentially only one more year from helping relieve a medical dilemma faced by 25 million Americans.

And the most impressive part might be that she graduated from high school a mere five years ago and is 23 years old.  

Cohen, a 2009 MHSAA Scholar-Athlete Award winner as a senior at Bloomfield Hills Cranbrook-Kingswood, certainly could be called proactive, going back to her days as a volleyball, basketball and soccer standout for the Cranes. Less than a year after graduating from Washington University in St. Louis, Mo., she’s co-founder and co-CEO of Sparo Labs, which seeks to provide asthma sufferers with a proactive way of monitoring their symptoms and improving their treatments.

“Everyone has a different perspective on how to go about doing things,” Cohen said. “For me, growing up trying to improve in sports, I’d write down a list of things to do every day and actually do them, follow through. That aspect of always wanting to get better, and improve, is something that’s carried through to the rest of what we do at Sparo and in general how I approach things.”

On March 22, the MHSAA and Farm Bureau Insurance will recognize a 25th class of Scholar-Athlete Award winners. In advance of the celebration, Second Half has caught up with some of the hundreds who have been recognized (see additional links at the bottom of this page).

Cohen, who also served on the MHSAA Student Advisory Council from 2007-09, chose Washington based on its strong engineering problem and successful women’s basketball program. She studied bio-medical engineering and was a freshman on the Bears team that defeated Hope College for the Division III national championship in 2010.

But that first season was followed by a series of ankle injuries that required reconstructive surgery – and, effectively, ended her collegiate sports career. She still can play pick-up games, but four-hour daily practices and the other commitments of a varsity program would've been too much.

She missed basketball. But the end of her competitive career on the court, as it turned out, allowed more time to dive into a new pursuit – and, in her words, “work with another kind of team.”   

“I’m a big believer in everything happens for a reason,” Cohen said. “It was disappointing having to have surgery to make everything feel better, for the long term, not just basketball. For me at that time, I didn't appreciate that with the extra time I could have, I could take the time to try new things, make the world a better place.”

Cohen planned at first to eventually become a physician. She shadowed a number of doctors, but decided that in the long run she could have a greater impact as an engineer designing products physicians could use.

In addition to her classwork, she helped form an extracurricular entrepreneurial group – and set out for an issue in need of repair. She and her now-business partner Andrew Brimer didn't realize how many Americans are affected by asthma, “that respiratory diseases are the only ones getting worse over time rather than getting better. That although technology is improving, why it’s not making a dent.”

They set out find out and make that dent themselves.

Through a series of interviews with patients, doctors, respiratory therapists and others in the field, Cohen and Brimer got an idea what could help – an affordable, easy-to-use device to allow patients to monitor on their own their symptoms so they can better manage them and the treatments to help. Cohen and Brimer designed a device that plugs into a smart phone and allows patients to blow into it like a whistle and register lung function readings – while also collecting data on medications, pollen counts, and other variables that affect lung function. Their device also should dent the health care costs that go with current testing, which generally requires an office visit.

Sparo will work over the next six months to improve its app interface and user experience, and then submit for Food and Drug Administration approval at the end of this year or the beginning of 2015 – with the hope it will then become available to patients later next spring.

Cohen is based in St. Louis, where she and Brimer have been able to work with three large local hospitals and within a nurturing entrepreneurial community. Brimer's brother owns a tech education company in New York which has provided additional support as she and Brimer discussed what was possible. “We were talking to patients and physicians, and it just seemed like the right thing to do,” Cohen said. “If we weren’t going to do this, who was?”

Cohen and Brimer have won 9 of 11 entrepreneurship grant competitions they've entered, netting more than $300,000 to get their lab rolling and allow them to hire two more engineers. Long-term, today’s work could just be the start of what Cohen hopes eventually will reach into developing countries as well.

She remains in touch with a number of teachers at Cranbrook-Kingswood – also, her mother Sheila Cohen teaches sixth-grade math at the school – and she spoke there at the end of 2013 as part of a TEDx event.   

As she continues to build her team, Cohen is reminded of additional lessons she learned on the courts and soccer field – including a major one that will continue to pay as Sparo expands. 

“Learning how to work on a team, with really different personalities, different people who all play different roles,” Cohen said. “That really came from sports – the ability to work with people and reach one common goal.” 

Click to read the series' first installments: 

 

PHOTO: Abby Cohen (10) helps her teammates hoist a trophy while a player at Bloomfield Hills Cranbrook-Kingswood in 2009. (Photo courtesy of Cranbrook-Kingswood.)