'Retired' Periard Still Finding Ways to Serve Suttons Bay

By Tom Spencer
Special for MHSAA.com

May 28, 2021

When Doug Periard retired in August, some thought he had done it all as a teacher, coach, mentor and athletic director for Suttons Bay Schools.

Retirement has proven many wrong.

He did intend to stay on as the baseball coach at least thru the 2022 season. He also thought he’d help out some with the bus driver shortage using the CDL (Commercial Drivers License) he’d recently obtained. Substitute teaching sounded good to him too. 

So he came back in October. He immediately took on an emergency assignment, coaching the school’s 8-player football team to a win over Manistee Catholic Central. He also drove the bus to the game.

“Doug is that kind of guy ... when there is a need to filled, Doug will fill it for you,” said Andy Melius, principal at Suttons Bay. “The community means a lot to him, and the school means a lot to him. He bleeds red and white.”

Also since returning, he’s served as a K-1 gym teacher, filled in at the school’s front desk and headed up the district’s COVID-19 testing as the Quarantine Officer.

On Tuesday, Periard will coach baseball after driving the bus transporting the Norsemen to Buckley to begin postseason play. It’s no different than what he’s been doing all spring.

However, some questioned if Periard could handle bus driving and coaching on the same day.

Doug Periard“It’s been interesting,” Periard said with a little laugh. “I was a champion at taking a nap (on the bus as coach).  

“I would be asleep before we got to the split in the road and wake up when we got there,” he continued. “So, there was some real skeptics out there wondering if I’d be able to both drive and coach when I got there.”

Periard has hopes of hitting the 400-win mark before giving up baseball. He’s compiled a 379-280-18 record since taking over the Norseman baseball program on a “temporary” basis in 1998. It was supposed to be only until another coach was found. He had coached the JV squad the year prior.

And, there’s something else about Periard very few people know. Someone who does is Christine Mikesell, Suttons Bay’s assistant athletic director. Mikesell’s five boys at one time or another played sports coached by Periard.

“Every kid is important to Doug,” noted Mikesell, who is stepping down in June. “He really has a big heart for those that are struggling, and he makes a pathway for a kid to achieve if they take it.

“He is one of those kind of guys you want on your side because he is a team player ... a real team player when it comes to the school and athletics and coaching.”

Mikesell has seen him help lots of high schoolers who end up graduating perhaps without knowing how much help Periard provided.  He often made sure kids had a white dress shirt so no one was left out on the school’s game day dress-up tradition. He’s also paid for lunches and arranged transportation for students coming from hard-life circumstances.

“I have seen him go well out of his way,” said Mikesell. “I know a lot of it is his own pocket.

“He has eyes, and he watches,” she continued. “He finds the one that is struggling, and he goes and brings them as part of the team.”

Periard became AD in 2008, a year he will never forget. It was marked by the stock market crash and he, along with his wife Anne, was dealing with his daughter Grace’s new diabetes diagnosis. The economic circumstances also threatened his continued employment as a teacher.

The job loss did not materialize. Grace is now in college. And, she was the 2020 recipient of the Suttons Bay High School Berserker Award presented to Norse athletes who have competed in three sports every year of high school.

The award was created several years back by Periard. Now he hopes his son Hugh, a junior pitcher and three-sport athlete, will follow his sister’s footsteps and be similarly recognized next spring.

“I stole the (Berserker) idea from my little brother who was the AD at Birch Run,” he admitted. “I am proud to have gotten the thing rolling. 

“I think playing three sports is vital to a small school and development of young people.”

Periard’s legacy also will include strong co-op developments, including the establishment of NorthBay, and keeping a great football tradition alive while the school struggled with declining enrollment. The co-ops are established for all sports with Northport and include Leelanau St. Mary’s in boys and girls track & field and soccer.

Doug PeriardPeriard guided the Norsemen’s move to 8-player football in 2017. The previous season, Suttons Bay had to forfeit the majority of its games because it did not have enough players to compete in 11-player.

Mikesell’s son Baylor was one of seniors who missed out as part of that 2016 team. Another son, Lucas, was a star player in the school’s run to back-to-back 8-player Division 2 runner-up finishes the last two seasons.

“My son lost his senior year because we were still 11-man, and we couldn’t field a team,” she said.  “Doug is a problem solver and comes up with solutions outside the box.

“He did tons of research on it to get us in a place (where) we could participate in football because he saw that the risk of losing football here at the school, what a damaging thing it would be.”

Periard is most proud, however, of the behavior of the student body during athletic contests. His game management included a “bristle” – a knowing look – passed on from his grandfather to his mother and ultimately to he and his brothers.

With his simple bristle he was able to instantly, and non-verbally, communicate to the students they’d better stop what they’re doing.

“They bought into my stern look when they were in any way at all not cheering for their team,” he said. “They knew they should be cheering for their teams and not being disparaging against their opponent, and only treating opponents with class.”

Tom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) Doug Periard enjoys a moment surrounded by enthusiastic Suttons Bay student fans during his tenure. (Middle) Periard, also the baseball coach, with son Hugh, daughter Grace and wife Anne a few years ago. (Below) Even in retirement, Periard remains a mainstay in Suttons Bay. (Top and middle photos courtesy of Doug Periard; bottom photo by Tom Spencer.)

MHSA(Q&A): Flint Beecher boys basketball coach Mike Williams

March 30, 2012

Mike Williams had brought Flint Beecher to the MHSAA Semifinals at Michigan State's Breslin Center at the end of both the 2008-09 and 2009-10 seasons, and also coached the team that made the Class C Final in 2008. All three times the Buccaneers had to settle with great runs, but losses to end them.

But not Saturday.

Beecher and Williams capped one of the best season's in MHSAA history, becoming the 12th team to finish with 28 wins and claiming the Class C championship. Beecher finished with a perfect record, and the championship was the Bucs' first since claiming the Class B title in 1987.

Williams graduated from Grand Blanc High in 1994 before then getting degrees at Ferris State and Eastern Michigan University. He's led Beecher to a 138-61 record over the last eight seasons, and had some powerful things to say after Saturday's win, both about the Bucs' legacy but also about what the win could mean to the entire Flint community.

"I’m just overwhelmed with excitement. Very humbled by this entire process, by this entire season, by the way our kids performed. Just fortunate to be a part of this. We put in a lot of work to get here. It feels unbelievable. I really can’t describe it with words.

"I know we did everything the right way. And we worked from the ground up"

This is the third time in school history (Beecher) finished with an undefeated season. You yopped the last two teams by one game. How does it feel for you guys to do this?

"It’s incredible. The only thing that I can say is we’ve got the full support of all the Beecher alumni, all the supporters that came out. … Everybody was pulling for us to do this. Like I said, it’s humbling to be considered and to be known right up there with all those great teams that have played in the past at Beecher. And to add to the legacy of Beecher, that’s the main thing.

With all things you guys have been through up to this point, not even just basketball, but off the court, on the court, talk about the feeling you guys have to be able to finish it on top and be able to celebrate a victory.

"I think with the things that our kids have gone through and the things our community has gone through, for me this is more than about basketball. This is about these kids' lives. I feel like I’m their father. The toughest part is that this is over. I won’t get to coach Antuan (Burks) anymore. I won’t get to coach Montana (Gooch) anymore. These are like my sons. I put more into their lives than into basketball. We revert everything back to their lives.

"Because you’re looking at some kids that overcome some things that you can never imagine. For them to make it here and accomplish this, it's setting a standard for all the kids in our city that we don’t have to act up. We can achieve. We can be successful. Because too many bad things are going on in our city, and I want these kids to be representatives of our city, of their generation turning around and being positive. And that’s been the biggest thing. It’s been about their lives. For them to accomplish this, it doesn’t even compare to the things they’ve overcome in their lives.

"So we just want to bring it back home and show everybody we can be successful. We don’t have to be in the streets. We don’t have to do things that are getting written about in paper that Flint is known for. Let’s get back to being successful. And our community and the whole Flint area, everybody supported us. Not just Beecher. That’s what I’m more proud of -- that we get to bring some positive attention to our area."