Branstrom-Led Mid Pen Built to Play Big
January 10, 2018
By Dennis Grall
Special for Second Half
ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.
Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.
"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.
Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.
That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.
"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."
Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.
Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.
Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.
"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.
"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."
That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.
"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."
Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.
"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.
Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.
"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."
Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."
That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."
His two teams will practice together, and varsity players will serve as assistant coaches.
The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.
Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."
He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.
"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."
However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.
More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.
He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.
Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."
Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.
"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."
Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor. "In pick-up games and practices, they want to shoot those threes, and that has changed everything.
"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."
Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.
Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.
Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.
PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)
Grant, Carrying Perfect Record Into Final Weeks, Quietly Making Statewide Name
By
Tom Kendra
Special for MHSAA.com
February 12, 2026
Don’t expect to see Dan George yelling and screaming and snapping clipboards.
In fact, he rarely raises his voice and doesn’t write down any Xs and Os during timeouts, instead calmly talking to his team, often with his hands in his pockets.
“You can’t teach during a timeout, there’s not enough time,” explained George, 73, a longtime college coach who came out of retirement and is now in his second year as the head coach at Grant.
“I just want to refocus everyone and reinforce what we’ve taught at practice.”
Those lessons from the old ball coach appear to be hitting home with the Tigers, who are one of the few remaining unbeaten teams in the state, with a spotless 19-0 record heading into Friday’s home game against Reed City.
Grant, which has already clinched its second-consecutive Central State Activities Association Red title, still has not cracked the Top 10 in the Division 2 Associated Press state rankings. The Tigers were among the “others receiving votes” in the latest poll.
Zaiden Phillips, a 6-foot-1 senior guard/forward, is the team’s ringleader, averaging 20 points, seven rebounds and four assists per game.
Phillips is one of three skilled long-range shooters for the Tigers, along with fellow senior Blake Rider (averaging 15 points, four rebounds and four assists) and junior Kohen Obenauf (eight points, six rebounds). On Wednesday at Big Rapids, the game began with each of those three hitting a 3-pointer as Grant took a quick 9-0 lead.
When Big Rapids adjusted its defense, Phillips and others started cutting to the basket in the Tigers’ motion offense, where he is a great finisher. If those cuts result in drawing fouls, he’s also a strong free-throw shooter.
Phillips and Rider are Grant’s two senior starters (the other three are juniors) and best friends, and their many years of hanging out and playing basketball together is evident in their on-court chemistry.
Junior Austin Gragg is the team’s “big man” at 6-3, averaging eight points and six rebounds per game. The final member of the Tigers’ starting five is junior point guard Jack Swanson, who also excels at driving to the hoop and puts up nine points and five rebounds per game.
Grant goes seven deep, with senior Owen Chesebro and junior Jacob Gates the main reserves.
The Tigers had only nine varsity players as the season approached, before Phillips and Rider talked their buddy and fellow senior Rory Fish – a baseball standout – into playing hoops, which allows the team to scrimmage 5-on-5 at practice.
Those practices are where George’s old-school coaching techniques and the players’ developing skills come together.
“In practice, I make them throw six passes before they take a shot, and they also can’t dribble,” said George with a smile. “They learn in a hurry to be looking up and seeing the court.”
The defense is in the capable hands of assistant coach Kirk Rider (Blake’s father), who is also Grant’s athletic director. The Tigers play primarily man-to-man, but it often looks like a zone as they clog the lane to prevent penetration and force opponents to beat them from the perimeter.
The formula has been working to perfection, literally, this winter.
Phillips has garnered the most headlines, earning MVP honors at the inaugural Be Legendary Showcase at Grace Christian in early January, then scoring 22 points in a victory over Montague on Jan. 6 to top 1,000 career points.
He has remained hot recently, scoring 27 against Remus Chippewa Hills and 31 at arch-rival Fremont in back-to-back games last weekend. His shot was slightly off on Wednesday at Big Rapids, and he finished with 14 points.
“When his scoring falls below his average, he will fill the stat sheet with assists, rebounds, and steals,” said George. “He understands the importance of doing the little things.”
Phillips said the key to his scoring, and the team’s consistency, is defense. Grant forces an average of 12 turnovers per game.
“We get after it on defense and cause a lot of turnovers, then we get easy buckets off of those,” said Phillips, who has received college basketball offers from Kuyper College and Grace Christian.
Grant, which has not won a District during Phillips and Rider’s high school careers, will be favored to win the Division 2 District tournament at Sparta, as it has beaten all four of the other teams in the bracket.
“It would mean a lot to get a District this year,” said Rider. “We’ve been close, but we just haven’t got it done. We know that we need to step up our defense and rebounding in the tournament.”
This year’s perfect season comes on the heels of last year’s 20-3 finish, giving Coach George a 39-3 record while wearing Grant’s orange colors, a gaudy 93-percent winning percentage.
Winning basketball games is nothing new for George, who made his mark as the head coach at Jordan College and later as an assistant coach at Grace Christian University, where he coached for 17 years and was part of six National Christian College Athletic Association championship teams.
But hang around George for even a few minutes and you’ll see that winning games is low on his list of priorities.
“I always tell my players that I want to accomplish three things,” said George, who noted he is having a blast because his team is so coachable.
“First is to have fun. Second is to help them become better people, better brothers and better husbands. And third is to see them in heaven someday.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS (Top) Grant’s Zaiden Phillips, far left, interacts with his teammates before a recent game. (Middle) Veteran coach Dan George talks with a game official. (Below) Phillips considers his next move with George looking on from the sideline. (Photos courtesy of the Grant athletic department).