After Lean Years, Ubly Returns to Regional
By
Paul Costanzo
Special for MHSAA.com
November 9, 2016
Aaron Klama sat in the stands in 2008 watching his brothers play for Ubly in the Division 7 championship game at Ford Field.
Klama was 10, and Ubly was at the peak of the strongest decade in program history. Even though his brothers and their teammates lost against Traverse City St. Francis, Klama remembers wanting to be like them. Wanting to have the same opportunity to play on that field.
There’s plenty of work for Klama and his Ubly teammates left to do, but after some rough years for the program, the Bearcats are 11-0 and two wins from getting back to the pinnacle of high school football in Michigan.
“I feel like it’s amazing just being able to possibly be in the same shoes as my brothers,” Klama, a senior offensive and defensive tackle for Ubly, said. “Hopefully I’ll be able to push my team further than they even went. But everything has just been amazing this year.”
Ubly is in the middle of its best season since 2010. It will play at 1 p.m. Saturday against New Lothrop at Chesaning High School in a Division 7 Regional Final. A win sends the Bearcats to the Semifinals for the first time since 2009 and the fifth time in school history. All four of the previous trips came between 2003 and 2009, during a 12-year playoff streak for Ubly that stretched through 2012.
That streak ended in 2013, when the current seniors were freshmen. Ubly was 3-6 during both the 2013 and 2014 seasons.
“We had a couple years where numbers were really down,” Ubly coach Dave Kaufman, who took over the program in 2011, said. “In (2013 and 2014), we were playing with 14 to 16 kids. We had some small senior classes.
“It was tough. We’re used to being in the 20s, and the first couple years our numbers were pretty good. We had some small senior classes, and the injury bug kicked our butt, too. When you’re down in numbers as it is, that’s when you’re starting to bring up freshmen and sophomores.”
That included running back Derek Brown, who started as a freshman for the Bearcats and has rushed for 1,000 yards in each of his four seasons. It included Klama, running back and defensive back Nate Keller and several others who were playing at the varsity level as sophomores.
As much as it may have hurt at the time, getting that experience is paying dividends now.
“I think (having players play as underclassmen) helped,” Kaufman said. “I think it also helps that we have a really good senior group. Some of these kids have been playing for three or four years, and that definitely helps.”
In 2015, Ubly was back in the postseason, finishing the year 7-3 and turning the program back in the right direction. What happened between the end of that season and the beginning of this one is what Ubly’s players credit for their current success.
“Everybody was in the weight room all winter, and everybody wants to win on the team,” Keller said. “We didn’t just have two guys in the weight room; it was 15 or 16 guys in there, busting their butts.
“We had guys that would be telling everybody to get into the weight room, because we want to win more than anybody. We had a few leaders that told everybody to get in there.”
After struggling as underclassmen, turning things around in 2015 and setting the tone with a strong offseason prior to this fall, Ubly had high hopes entering its Week 1 game against a tough Unionville-Sebewaing opponent.
Then the Bearcats fumbled on their first offensive play.
“It was kind of like, ‘We can only go up from here, I guess,’” Keller said. “I think that just fueled the fire. We were ready to play from there.”
Ubly responded, and won 28-18, showing its coach something in the process.
“That could have went the wrong way there,” Kaufman said. “That told me a lot about my team right there.”
His team showed him more in a 21-16 win against Cass City, a game in which the Bearcats trailed during the second half. A 54-34 win against Vassar had Ubly sitting at 3-0 after a stretch Kaufman said he would have been happy to finish 2-1.
Ubly rolled through the Greater Thumb Conference East, outscoring opponents by an average of 37.4 points per game. It has picked up playoff wins against Elkton-Pigeon-Bay Port and Unionville-Sebewaing, setting itself up for the matchup with a tough New Lothrop team.
Ubly is back where it expects to be, and it has done it the same way it did during the 2000s, by wearing on its opponents with a strong run game out of the T-formation and a strong defense.
Ubly has rushed for 3,500 yards and 51 touchdowns this season, taking advantage of an offensive line (including tight ends) that features five seniors. Brown has led the way with 1,188 yards and 18 touchdowns on the ground, while senior Jonathon Brandel has 861 yards and 14 touchdowns -- adding four receiving scores plus two interception returns and one punt return for touchdowns. Keller and junior quarterback Matt Maikzrek have combined for nearly 1,000 yards and 14 more rushing touchdowns.
“We have no problem chugging away, eating up clock,” Kaufman said. “When teams haven’t faced (the T-formation) in a little bit, they struggle a little bit with the keys. We try to hide the football as well as we can, and we’re happy getting three, four or five yards a crack. There’s not a better defense than an offense that stays on the field.”
Ubly’s offense is a lot like its attitude through the rough times – just keep moving forward.
“As we walk through the locker room every day, we have a little billboard that says, ‘Those who stay will become champions,’” Klama said. “We slap it on the way out. The coaches even told us that if we stay and work hard, we weren’t going to regret it. They always taught us about loyalty and determination.”
Paul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.
PHOTOS: (Top) Ubly's Casey Sweeney breaks through a pack against Unionville-Sebewaing this season. (Middle) Jonathan Brandel carries the ball for the Bearcats. (Photos courtesy of the Ubly yearbook staff.)
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)