Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
After Leading Glen Lake Girls to Title, Bradford Brings Boys Into Final Week
By
Tom Spencer
Special for MHSAA.com
March 15, 2024
Eight is Enough.
Or is it?
For Jason Bradford growing up on the farm of Arden and Lynn Bradford as one of their eight children, it probably was enough. Bradford’s upbringing may have been slightly similar to “Eight Is Enough,” a comedy-drama television series about a family with eight children that aired on ABC from March of 1977 to May of 1981.
But the show didn’t depict pick-up basketball being played in the barn like it was for Bradford and his siblings. And surely eight would not be enough Regional basketball championships for Jason Bradford, nor enough District titles either.
After leading Maple City Glen Lake to the Division 4 girls basketball championship last year, Bradford stepped down from coaching. At the time his teams had won five Regional and six District titles.
Now his teams have won six Regional and seven District championships. He took over Glen Lake’s boys program during the holiday break this winter as the Lakers were off to a 4-2 start. They finished the season 22-5.
It was the Lakers boys’ first 20-win campaign since the 2018-19 season, and they clinched their first Regional title since 2018.
Glen Lake went 19-5 last year losing to Traverse City St. Francis in the District Final. The season before that ended with a first-round loss to Elk Rapids and 15-6 record.
Bradford led his girls teams four times to the MHSAA Semifinals and almost got their a fifth time this year with the boys. Their run ended Tuesday with a tough loss in the Division 4 Quarterfinals to Mount Pleasant Sacred Heart, 63-51.
“We’re licking the wounds of that one,” he said. “We’ve got to remember to look at the big picture – they are young men becoming men.”
But Bradford already has turned his thoughts to next season and is making plans for summer basketball.
“Having the summer with them if it goes the way we want is going to be huge,” Bradford said. “There are a few things going through my head I can change or adjust.
“We want to continue to build on what our philosophy of what Glen Lake is and my philosophy of what Glen Lake is.”
The Lakers will graduate Cooper Bufalini, Gage Baker, Dylan Cundiff, Tyler Bixby and Jamie Blondia. But they’ll have their top two scorers back, sophomore Jacob Plamondon and junior Benji Allen. Plamondon kicked in almost 20 points per game and led the team in rebounding with more than 10 per contest. Allen averaged more than 11 points per game and led the team in assists.
Glen Lake finished second in the Northwest Conference behind Benzie Central, which was undefeated in league play. The Lakers knocked off league opponents Frankfort in the Division 4 District title match and Buckley in the Regional Semifinal.
The battles with Benzie for the conference title may have been the highlights of the season, Bradford noted. Those were Glen Lake’s only losses in league play, and a share of the title was within their grasp late in the second game with the Huskies.
The Lakers lost 60-51 on their home court in the first meeting but took Benzie to the limit in the rematch before falling, 41-39, on the road.
“We had a lot of great games and a lot of great memories,” Bradford said. “Going for conference it pretty much came down to the last few seconds with lead changes.
“We were up by one point with less than 30 second lefts, and that was the high point,” he continued. “We came up short, but we learned from that game.”
Also among highlights for Bradford this year was the chance to coach against his brother Nathan for the first time in their careers.
The Bradfords started coaching girls varsity basketball 16 years ago, but their teams were in different conferences at the time. Nathan coached the Onekama girls but moved to the boys program before Onekama and Glen Lake had a chance to compete against each other in the Northwest Conference.
The Bradford coaches often talk after their games and learn from one another. They have also seen their parents frequently in the bleachers as they rotate home game sites to see their grandchildren play and their sons coach.
When Onekama and Glen Lake played this year, eight Bradfords were on the rosters as players or coaches. Jason’s son Toby, a freshman, played on the Glen Lake junior varsity team, as Nathan’s son Carson played for the Portagers’ JV squad. The Onekama JV team is coached by another Bradford, Jason and Nathan’s brother Nick. And there were three more Bradfords on the varsity – Nathan’s son Caden and his cousins Luke and Arden.
Glen Lake won both varsity games, 38-36 at Onekama and 61-33 at home.
Jason and his wife Jackie have five children. Their youngest son, Drew, is now a sixth grader at Glen Lake. His oldest son, J.J., is at Michigan Tech and has begun officiating basketball after his senior season at Glen Lake cut short by the pandemic while the Lakers were preparing to play in a 2020 District Final. Daughters Maddie and Grace are playing basketball for Lake Superior State University.
Maddie and Grace were big parts of Glen Lake’s deep postseason runs with Jason as girls coach. With many games played on Saturdays and not conflicting with coaching, Jason, Jackie and the younger boys were able to travel to see the Upper Peninsula’s Lakers play regularly.
This season, the Glen Lake girls – under first-year head coach Brad Fosmore – went 16-8 and won Northwest Conference and District titles before losing a nail-biter, 45-42, to league rival Frankfort in the Regional Semifinal.
“Jason did a good job, and it felt good to carry on the tradition,” said Fosmore, who previously served as a Lakers JV coach. “We took it one game at a time.
“Jason worked hard to build a great girls program,” he continued. “It made it pretty simple because they had that winning tradition and kind of kept it rolling.”
Tom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS (Top) Jason Bradford, kneeling, coaches the Maple City Glen Lake boys varsity after taking over the program earlier this season. (Middle) Glen Lake’s Cooper Bufalini (11) pushes the ball upcourt during a 65-49 District Final win over Bellaire. (Below) The Lakers’ Jacob Plamondon (35) makes a strong move to the basket. (Top photo by RD Sports Photo/Rob DeForge, additional photos by Nicole Bixby.)