Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
Drive for Detroit: Week 8 Preview
October 11, 2018
By Geoff Kimmerly
Second Half editor
Every fall we say it again: We can’t believe how quickly football season flies by.
But here we are in Week 8, midway through another October, heading into the home stretch for many and the most anticipated weeks for the most fortunate.
With two regular-season games to play, 117 of 256 11-player playoff spots are filled, and 83 more teams can clinch postseason berths this weekend. The Detroit Public School League begins its playoffs tonight and Saturday, while many other leagues across the state will either be finishing up their schedules and/or crowning champions over the next 72 hours.
All games below are tonight unless noted. Check out the MHSAA Score Center for the full schedule and results as games are completed. MHSAA.tv will broadcast 11 games this weekend including five mentioned below. Our “Drive for Detroit” previews are powered by MI Student Aid.
Bay & Thumb
Roseville (5-2) at Port Huron Northern (6-1)
Both are undefeated in Macomb Area Conference Blue play heading into this winner-take-all league finale. The Huskies are attempting to take the next step after finishing second in the MAC Gold both of the last two seasons, while Roseville was one of three teams to share the Blue title a year ago – and is looking to also avenge last season’s 13-7 first-round playoff loss to Northern.
Others that caught my eye: FRIDAY Midland Dow (5-2) at Mount Pleasant (7-0), Sandusky (7-0) at Harbor Beach (6-1), Fenton (5-2) at Swartz Creek (6-1), Haslett (6-1) at Goodrich (5-2).
Greater Detroit
Warren DeLaSalle (6-1) at Detroit Catholic Central (5-2), Sunday
The Detroit area features league championship-deciding games Friday, Saturday and Sunday, with this a clash of MHSAA title contenders as well. Reigning Division 2 champion DeLaSalle has clinched a share of the Catholic League Central title after winning it outright a year ago by defeating the Shamrocks. The Pilots then beat DCC the following week as well in the Prep Bowl, and this weekend’s game could potentially be the first of two straight between these powers again.
Others that caught my eye: FRIDAY Farmington (6-1) at Birmingham Seaholm (6-1), Walled Lake Western (5-2) at South Lyon (7-0), Riverview (6-1) at Grosse Ile (7-0), SATURDAY St. Clair Shores Lake Shore (6-1) at Warren Woods Tower (7-0).
Mid-Michigan
Saginaw Michigan Lutheran Seminary (6-1) at Ithaca (6-1)
The Cardinals’ loss last week to Hemlock took some of the juice out of this one, but an MLS win would create a three-team share of the Tri-Valley Conference West championship between these two and the Huskies. Ithaca hasn’t lost a league game since 2009, and counting the share it owns already this fall has won 10 straight TVC West titles. The Cardinals’ defense has been especially impressive, giving up just over nine points per game, and it will need to come up big again as Ithaca’s offense remains on a scorching 45-ppg pace.
Others that caught my eye: FRIDAY Pewamo-Westphalia (7-0) at Fowler (4-3), Lake Fenton (4-3) at Williamston (6-1), Climax-Scotts (3-3) at Breckenridge (7-0), Brighton (6-1) at Howell (4-3).
Northern Lower Peninsula
Gaylord (5-2) at Traverse City West (5-2), Saturday
The Blue Devils can’t move into a first-place tie in the Big North Conference with a win in this one, but they can make the league race pretty messy. West is undefeated in league play, but a Gaylord win would give Traverse City Central and Petoskey opportunities to share or win the championship outright. The reigning league champion Titans have beaten Gaylord in 12 straight – but this is a better Blue Devils team than most during that string. A sixth win would tie Gaylord’s most in a season over the last 15.
Others that caught my eye: FRIDAY Escanaba (5-2) at Traverse City Central (6-1), Kingsley (6-1) at Cheboygan (4-3), Boyne City (3-4) at Benzie Central (4-3), Elk Rapids (5-2) at Harbor Springs (6-1).
Southeast & Border
Springport (7-0) at Reading (7-0)
The Big 8 Conference title comes down to this, one of three matchups this week between 7-0 teams. Reading has won 16 straight league games, including a sweep of all seven in earning last season’s championship, but these two have split their last eight meetings. The Rangers might have the most statistically impressive defense in the state – they’ve given up just 19 points this season – and it will be key against a Springport offense averaging 45 points (although Reading averages 50).
Others that caught my eye: FRIDAY Monroe (6-1) at Saline (6-1), Clinton (6-1) at Ottawa Lake Whiteford (7-0), Hillsdale (7-0) at Brooklyn Columbia Central (6-1), Michigan Center (6-1) at Napoleon (5-2).
Southwest Corridor
Constantine (6-1) at Kalamazoo United (7-0)
Constantine’s loss two weeks ago to Schoolcraft has it sitting third in the Southwestern Athletic Conference Valley behind the Eagles and United. Those co-leaders meet in Week 9 – but Kalamazoo of course won’t look past tonight. The last two games between the Falcons and Titans have been decided by a combined seven points – although both in Kalamazoo’s favor. Constantine’s running attack may need to be the key to slowing down a United offense averaging 60 points per game.
Others that caught my eye: FRIDAY Olivet (7-0) at Berrien Springs (6-1), Cassopolis (7-0) at Mendon (4-3), Mattawan (5-2) at Portage Central (5-2), Athens (3-3) at Three Oaks River Valley (4-3).
Upper Peninsula
Gladstone (3-4) at Marquette (3-4)
When it a matchup between two sub-.500 teams the best in a region? When both are fighting for playoff possibilities – and a league title. Thanks to one-point wins over Escanaba and Kingsford, the Redmen have all but wrapped up the Great Northern Conference championship. Gladstone has only the slimmest chance of ending up with a piece of the league title, but the Braves can still shake things up – and like Marquette must finish 5-4 to earn an opportunity for an at-large playoff bid.
Others that caught my eye: FRIDAY Iron River West Iron County (5-2) at Gwinn (5-2), Rogers City (6-1) at St. Ignace (4-3), Munising (4-3) at Ishpeming (7-0), Negaunee (4-3) at Houghton (3-4).
West Michigan
Muskegon Mona Shores (7-0) at Muskegon (7-0)
With the reigning Division 3 champion Big Reds down the road, Mona Shores probably isn’t getting as much attention as it might elsewhere. But the Sailors can earn it tonight in this battle for a share of the Ottawa-Kent Conference Black title. Mona Shores gave Muskegon the latter’s closest game a year ago, losing by just 11. The Big Reds have proven themselves again this fall against some of the state’s elite – but the Sailors belong in that conversation too and have the enviable opportunity to show it.
Others that caught my eye: FRIDAY Zeeland East (6-1) at Zeeland West (6-1), East Grand Rapids (5-2) at Grand Rapids Christian (5-2), Lake City (7-0) at Kent City (7-0), Grand Rapids West Catholic (4-3) at Grand Rapids Catholic Central (6-1).
8-Player
Posen (6-1) at AuGres-Sims (7-0)
AuGres-Sims’ first season of 8-player football couldn’t be going much better, as it clinched a share of the Midwest Central Football Conference East last week and can finish the outright title tonight against second-place Posen (which is tied for that position with Hillman). The Wolverines have four shutouts and have given up a combined 30 points over their other three games. But Posen deserves it’s due too – its six wins are as many as the last two seasons combined, and the only defeat was by four to Hillman two weeks ago. An upset tonight would be one of the most memorable wins of the last decade for one of the state’s first 8-player adopters.
Others that caught my eye: FRIDAY Rapid River (5-2) at Engadine (6-1), Peck (5-2) at Kingston (6-1), Suttons Bay (6-1) at Onekama (6-1), Ontonagon (4-3) at Crystal Falls Forest Park (4-3).
Second Half’s weekly “Drive for Detroit” previews and reviews are powered by MI Student Aid, a part of the Student Financial Services Bureau located within the Michigan Department of Treasury. MI Student Aid encourages students to pursue postsecondary education by providing access to student financial resources and information, including various student financial assistance programs to help make college more affordable for Michigan students. MI Student Aid administers the state’s 529 savings programs (MET/MESP) and eight additional aid programs within its Student Scholarships and Grants division. Click for more information and connect with MI Student Aid on Facebook and Twitter @mistudentaid.
PHOTO: Breckenridge charges ahead against Carson City-Crystal last week on the way to clinching the Mid-State Activities Conference title. (Click for more from HighSchoolSportsScene.com.)