MHSA(Q&)A: Mendon football coach John Schwartz
February 2, 2012
John Schwartz didn’t really want the Mendon football head coaching job when a group of players convinced him to take it before the 1989 season. And his first contract started out on a napkin. The rest is history.
Mendon won its 11th MHSAA football championship this fall, downing Fowler 33-0 in the Division 8 Final, to tie for third-most football titles won by one program. Schwartz has coached in the program for all 11, including 10 as head coach, and his record of 236-39 gives him a winning percentage of .858, tops in the MHSAA record book. He recently was selected as this year’s recipient of the high school Duffy Daugherty Award, annually given for career contributions to the game. He follows recent winners Ralph Munger of Rockford and Herb Brogan of Jackson Lumen Christi.
His Mendon teams have had just one losing season. And although he retired a year ago after 36 teaching middle school science, and then fought off cancer over the summer, he has no plans to leave his post on the Hornets’ sideline.
How would you characterize your program?
I think we have very good coaches and I think the kids respect the coaches, and they know the coaches think more of them than just being football players. They care about them. We have their attention, and what we really try to do is form a team concept as soon as we can. We try to stay away from giving any one person too much recognition. We don't give out MVP awards at the end of the year. It's a program where we're all in it together: coaches, kids and community. We try to get the best out of the kids, give the kids the best shot we have at being the best we can be.
How does a small school continue to reload every season?
My first year there, the first thing I did as a head coach was I started the junior high program. I think that's where everything starts. We even have the younger kids called the rocket kids, and those coaches come in and talk about (football) terms so when kids move from one level to another there's no re-teaching. Everyone has an ego, coaches have egos, and they like to do some things differently. But we don't have that. They do what we do. We give them a lot of flexibility, but we have certain drills we want to run. By the time we get them, these kids are in tune with what we are doing. The summer program also is something I started my first year as head coach too. ... It means that during the season we can concentrate more on teaching than conditioning.
You went from 3-6 in 2006 to 12-0 in 2007. Explain how you bounced back.
The losing season we had, we didn't have a lot of kids, and our two best kids were hurt early in the season and couldn't play. We never did bounce back. Even in that season, we were ahead at halftime in all but one game. We just didn't have enough to come back and pull the game out, and we had some very tough games. It wasn't a good season, but I thought those kids played awfully hard for what we had. We got a lot of experience, and it paid off the following year.
Our JVs practice with the varsity. When I work with inside linebackers, I work with (grades) 9-12. Kids learn quicker from kids than from coaches, as far as I'm concerned. ... Football's really changed. It's become a lot more complex. I think we have to delegate more and more every year so we can stay with the changes. It's too much for one person. I remember my first three, four or five years it was just three of us at the varsity level. The other two, neither one taught at the school. We were pretty successful right off the bat, and we started getting more and more interest from people. Now 9-12 we have seven coaches, and we have three at the junior high, and all the coaches but two have played for me. They know what I expect, what I'm looking for, what I want. ... And they want to win. I'd be lost without those guys.
Are there certain seasons that have meant more than others?
The first year I took the job, in 1989, we went undefeated and won a state title. A lot of those kids are very good friends of mine yet, and they're pretty special to me. They were a big boost to my program. In the '95 year, my son was a sophomore on that state title team. I remember a lot about that team.
They all have something they did very well. They either threw the ball well or played great defense or had a big line. When I hear a year now, I think about those teams.
You grew up in a small town (Colon) and have taught and coached in a small town. Was that important for you to do?
I've never taught anywhere else. I never felt I really had a reason to leave. I've gone through at least six superintendents since I've been there. The fourth or fifth said to me, "The only thing that bothers me about Mendon is these people think an awful lot of winning. There are other things." He asked me, "How do you feel about it?" I said, if they didn't feel that way, I wouldn't be here.
Who was your biggest coaching influence?
I would say Morley (Fraser, Jr., under whom Schwartz was an assistant for three seasons). Years before I got there, Mendon was pretty good in the early 70s, and then in the mid 70s football wasn't very good. I was the JV coach the first year, and the second year after two games they brought me up to varsity. The best thing I did was I told them I would not take the head job, but I'll assist. I knew (Fraser) was the kind of person and personality we needed there. It wasn't necessarily all of his football knowledge, but his energy and excitement that he brought to the game.
You said during the Finals postgame press conference that you'd battled cancer during the summer. How did you come back, and did you ever think that might be time to step down?
Everything's fine. I had coaches that took over. At the same time that that happened, I was retiring. If you retire in Michigan, you can't be at the school for one month. So I couldn't be at summer weights all the way through June. So my coaches did all the summer weights. But I had no intention of stepping down. If something (bad) came down ... but once they said they got it, everything went as normal.
After a championship season, how do you ramp things back up for the next fall and a new group of players?
When we go to the playoffs, we take all the JVs unless there are couple who don't want to go. They experience that and get an extra five weeks of practice if we win a state title. And they're excited about it. They want to do that. They’ve' tasted it, and they want a part of that the next year. We remind them it's not what you did, it's what can you do for me now. ... This is your year.
We talk about winning state championships from day one. A lot of people say we shouldn't do that, but why not? Isn't that the ultimate goal? I can't imagine telling a team we think we could be 7-2 this year. We expect to be 9-0 every year. Of course, that's not going to happen. But at same time, I think the losses make you better the following week. We've won state titles where we haven't won the league title. ... You get better.
PHOTO: Mendon coach John Schwartz talks things over with his players during the Hornets' 21-14 win over Decatur in the 2002 Division 7 Final at the Pontiac Silverdome.

'Sailor Salute' Honors Those Who Serve
September 5, 2016
By Tom Kendra
Special for Second Half
It’s hard to believe a game with the magnitude of Zeeland West at Muskegon Mona Shores could be anti-climactic.
But that was certainly the case on a special night Thursday at Sailor Stadium in Muskegon, where the real story unfolded before the opening kickoff.
The “Sailor Salute” was a massive tribute to all of those who serve their country and their community, combining the magic of a high school football game with military responder vehicles, a U.S. Army Lakota Helicopter, 300 motorcycles, 1,500 students and community members decked out in red, white and blue singing “God Bless America” and the national anthem on the field and then two flyovers by the Hooligan Formation Flying Flight Team.
And that was all before the game began.
“We have done a military appreciation night for quite a few years now, but this year we decided to try and step it up a little bit,” said Mona Shores athletic director Ryan Portenga, explaining a pre-game event which drew national television exposure. “These people that serve our country and our communities deserve it. So we just kept bringing in more groups and ended up with huge, patriotic community event.”
The pre-game festivities went off pretty much without a hitch, helped by sunny skies and ideal temperatures in the low 70s.
The football game capped off a day where Mona Shores also hosted volleyball, soccer and tennis competitions. School officials opened the gates to the stadium at 5 p.m. to allow time for fans to walk around the north side of the track and explore and get pictures with 10 different military and emergency responder vehicles.
Around 6:30 p.m., an estimated 300 riders from different motorcycle groups who support military veterans roared into the stadium and filled the south side of the track. At 6:50 p.m., the community choir joined the marching band on the field for two emotional songs, timing things perfectly as the four military planes flew by in their precise formation, white smoke trailing them, just as the giant choir sang “home of the brave” with a booming crescendo.
Having to compete against a pre-game show to end all pre-game shows, the game itself certainly held up its end of the bargain – continuing the excitement for more than 4,000 fans in a classic matchup of the wing-T system and precision execution of Zeeland West against the speed and athletic ability of Mona Shores.
Zeeland West put on a power blocking and running clinic and jumped out to a 24-14 halftime lead. Mona Shores fought back valiantly in the second half, sparked by a 95-yard touchdown pass from junior quarterback Tristan Robbins to junior wideout Keyshawn Summerville late in the third quarter, then taking its first lead, 28-24, on a 14-yard run by bruising running back Marcus Collins on its next possession.
But that’s when the Dux did what they do best, churning out a 16-play, 73-yard drive – using up more than 7 minutes off the clock – before senior Drake Fincannon scored what proved to be the winning touchdown on a 1-yard plunge with 1:50 remaining.
Perhaps inspired by the pre-game festivities, the Sailors did not quit. Shores marched down to the 10-yard line, and Summerville made an amazing one-handed catch in the back of the end zone on fourth down, but was unable to get a foot down in-bounds.
“Tonight was a terrific game from both teams,” said veteran Zeeland West coach John Shillito. “We’re happy to be part of something so good. I compliment Mona Shores for doing it in such a classy way where it didn’t interfere with the football game at all.”
In terms of an early-season, nonconference matchup, high school games don’t get much bigger.
Zeeland West is the defending Division 4 champion, with that latest title its third in the past five years and fourth overall since its first year of football in 2005 – all under Shillito, who previously took Muskegon Orchard View (1995 and 1999) and East Kentwood (2002) to MHSAA championship games.
Mona Shores, meanwhile, is emerging as a new football force after years of struggle. The Sailors made the playoffs for the first time in school history in 2013, then followed that up with a run to Ford Field and a Division 2 runner-up finish in 2014. Shores registered its first 9-0 regular season last year, before falling to rival Muskegon, the winningest program in state history, in the District Finals.
Shores graduated 21 of 22 starters off its 2015 team, but has proven in a big opening win over Holland West Ottawa and its hard-fought loss to Zeeland West that it’s a program that isn’t going anywhere. The tough schedule continues this week with a trip to Rockford before Ottawa-Kent Conference Black play begins.
The victory moves Zeeland West to 2-0, after winning a grueling defensive battle, 14-9, over visiting Cedar Springs in Week 1. The Dux, who compete in the O-K Green, play another blockbuster nonconference game this week at defending Division 5 champion Grand Rapids West Catholic in not only a battle of unbeatens, but also defending title winners.
But no matter what happens the rest of the way, it’s unlikely that either team or its fans will be part of another event quite like the Sailor Salute.
“It was an awesome community atmosphere, and on top of that, a great football game,” Mona Shores coach Matt Koziak said afterward. “If you love high school football and the United States of America, this was the place to be.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS: (Top) The Mona Shores logo on the field was painted red, white and blue as part of the Sailor Salute tribute to those who serve the country and the community Sept. 1 at Mona Shores High School. (Middle above) More than 300 motorcycle riders who support veterans roared into Sailor Stadium shortly before kickoff as part of the Sailor Salute. (Middle below) A giant choir of 1,500 students and community members from both Mona Shores and Zeeland West sing “God Bless America” and the national anthem as part of the tribute. (Below) The Hooligan Formation Flying Flight Team flies high over Sailor Stadium at the conclusion of the national anthem. (Photos courtesy of Mona Shores High School.)