Corporate Care
March 10, 2015
One of the MHSAA’s newest corporate sponsors is arguably one of its most important ever because it will assist the MHSAA’s aspirations to go further beyond the ordinary in promoting student-athlete health and safety.
That new sponsor is Sparrow Health System, and you can read about our new relationship by clicking here.
During the many discussions with Sparrow’s leadership leading up to our partnership, we learned of its membership in the prestigious Mayo Clinic Care Network; and during our review of some of Mayo’s work we reviewed an April 2012 Mayo Clinic article about the risks of concussion in high school football.
The article presented the results of a carefully controlled study of individuals who played high school football in Rochester, Minnesota, during the decade 1946 to 1956.
The conclusion was that those participants did not have an increased risk of later developing dementia, Parkinson’s disease or amyotrophic lateral sclerosis (ALS) compared to non-football-playing high school males. The study notes that this was the case even though, compared to today, “there was poorer equipment and less regard for concussions and no rules prohibiting head-first tackling (spearing).”
There is no small supply of data that sheds better light on the head trauma hysteria in sports in general and football in particular. We cite such data as a counter-balance, not as a reason to slow the search for safer ways to conduct school sports. Our new sponsorship is evidence that we are increasing our capacity to do much more.
Membership Mentality
September 16, 2014
The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.
That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.
But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.
For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.
A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.
But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.
Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.