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An Excuse to Get Together

March 15, 2013

I recently heard a veteran teacher tell the story of years ago when she was leading a church youth group which was meeting regularly to prepare a play.  The group met frequently for many months.

Eventually, one of the church members, and parent of one of the youth, asked when the group would be performing their production.  The teacher/leader responded, “That’s not the point.  The play is just an excuse for getting together.” 

Hearing this story resonated with me as I thought back to my years as a high school student who participated in sports, drama and choral music, and as I thought about my two sons who did the same in middle school and high school, and as I thought about my too-brief time as a teacher/coach.  The contests, concerts and dramatic performances for the public were almost entirely beside the point.

What was more important by far was getting together with other students to work together on projects outside the classroom.  To do positive things, creative things.  To experiment under controlled conditions.  To develop a team spirit.

This is why it is especially important that schools maintain broad and deep extracurricular options for students.  Important particularly that they not only maintain but grow subvarsity programs where the emphasis is more likely to keep focused on practice more than games, and teaching and learning more than winning and recordkeeping.

In Others’ Words

August 22, 2014

I’ve read and heard multiple times – so I’ve come to believe it’s at least partly true – that one of the techniques that marketing departments or agencies use when developing campaigns to promote a product or service is to look at it from the consumer’s, customer’s or client’s perspective.

The point is often brought home that if management would use this technique as much as marketers, then management would be more effective and would label itself, rather than marketers, as the “creative team.” It chafes me to hear a CEO say he or she wants to know what “creative” has to say about a sponsorship initiative before the CEO will offer an opinion.

Thinking about what our customers want doesn’t require that leaders suspend their personal beliefs or reverse experience-based opinions. It merely asks that we look at things from a different and sometimes even opposite point of view. And to be truly revealing, it asks that we try to put into words where other people stand on a particular topic.

It asks us to actually try to describe what our customers see from where they stand and what they say they want. For example, in our work, it would ask administrators to think about and actually describe what coaches want, and vice versa. And it asks both coaches and administrators to think about and put into their own words what student-athletes want, and what their parents want.

This has been an ongoing part of my life, provoked I suppose by my marriage of 42 years to a woman whose political views often point 180 degrees from my own. And this approach has been especially enlightening on school sports’ most troublesome topics, some of which we are tackling at this time, like ...

  • Out-of-season coaching rules
  • Junior high/middle school programming
  • Health and safety mandates