Family Focus
September 2, 2014
The year I graduated from college (1970), 40 percent of U.S. households consisted of a married couple and their children. According to research summarized in AARP The Magazine’s June-July issue, the percentage was only 19 percent in 2013.
Even more startling is this: In 1960, five percent of U.S. births were to unmarried women. In 2012, it was 41 percent.
Very far from the most important impact these trends have on life in America today is the slice of American society we serve: competitive school sports.
In the 1960s and 1970s, schools would expect two parents in attendance for each child’s games or meets. In 2014, it is not unusual that one or infrequent that both parents are absent when their son or daughter competes.
Of course, school programs today have more boys sports and an almost entirely new slate of girls sports for parents to observe than two generations ago; and many times multiple events are scheduled simultaneously and force attentive parents to miss one child’s game while another child competes elsewhere.
It’s not my purpose here to point to specific strategies needed to keep parents constructively engaged in school sports. The limit of my commentary now is to offer a reminder, even to myself, that the manner in which we did things when the family unit looked one way is very likely in need of an overhaul, or at least a tweak, when the family unit looks very different.
The challenge, of course, is finding new avenues for old messages – fresh ways to deliver lasting core values. If we continue to proclaim that our brand is family friendly, we will meet this challenge.
Software Development
August 8, 2014
In his book The Sports Gene, author David Epstein causes the reader to think about athletic performance as software more than hardware; and I believe this is even more important for us to consider in educational athletics.
In school sports, at least in most situations, we still believe that opportunity is for everybody, regardless of gene pool or body type. High school sports teams often have an eclectic mix-and-match look that defies each sport’s stereotype on other levels.
In school sports, coaches don’t select and sculpt the body type as much as welcome what comes to them and work to develop skills to overcome inherent shortcomings.
In school sports, we focus on the software more than the hardware on other levels as well.
We are concerned with character development more than physical development, on principles more than physiques. It’s the operating system we focus on, much more than the hardware.
We also judge success differently – more on intangibles than tangibles, more on heart and mind than trophies and medals.