Marketing Through Middle Schools

October 8, 2013

Often, when I’m not sure that a big change in a policy or procedure of the Michigan High School Athletic Association would be good or bad for school sports in Michigan, I ask myself:  “If we were creating the MHSAA for the first time today, would we do this? Would this change be what we do today?”

Applying this question to the subject of 6th-graders, I believe we would create an association and develop rules that would engage 6th-graders and serve them. Sixth-graders would not be orphans, but a part of the MHSAA, just as they are a part of most of our member school 7th- and 8th-grade buildings.

Young people are starting sports much younger today than 100 years ago when the MHSAA was created, or 50 years ago when the MHSAA was incorporated. If the MHSAA were created today to serve any students before 9th grade, I’m certain it would not leave out 6th-graders who are walking the same halls with 7th- and 8th-graders, and who have been playing competitive sports almost since the first day they starting walking at all.

Furthermore, I’m one of many with this opinion: the most important thing we can do to enhance high school sports is to grow junior high/middle school sports programs.

The earlier we disconnect young people from non-school sports and engage them in school-sponsored sports, the better our chances are of keeping high school athletic programs healthy, and the better our prospects are of keeping both participation rates and conduct standards high.

School sports is in competition for hearts and minds of young people. Our competition includes movies, jobs, cars, video games, boyfriends and girlfriends and club sports . . . especially club sports.

School sports needs to market itself better, and part of better is to be available earlier – much sooner in the lives of youth.

More contests at the junior high/middle school level and more opportunities for 6th-graders should be parts of our marketing strategies on behalf of educational athletics generally.

Football Practice Proposals

June 11, 2013

During 2013, a Football Task Force has been working on revisions to practice policies that might simultaneously improve acclimatization of players and reduce head trauma. Over three meetings, the following four-part recommendation has been developed:

  1. During the first week of practice of the season, only helmets are allowed the first two days, only shoulder pads may be added on the third and fourth days, and full pads may not be worn until the fifth day of team practice.
  2. Before the first regular-season game, schools may not schedule more than one “collision” practice in a day.
    • A “collision” practice is one in which there is live, game-speed, player-vs.-player contact in pads (not walk-throughs).
    • During any additional practice sessions that day, players may wear helmets and other pads (neither is mandatory). Blocking and tackling technique may be taught and practiced. However, contact is limited to players vs. pads, shields, sleds or dummies.
  3. After the first regular-season game, teams may conduct no more than two collision practice days in any week, Monday through Sunday. During other days of practice, players may wear helmets and other protective pads (neither is mandatory). Blocking and tackling technique may be taught and practiced.  However, contact is limited to players vs. pads, shields, sleds or dummies.
  4. No single practice may exceed three hours, and the total practice time for days with multiple practice sessions may not exceed five hours.
    • Warm-up, stretching, speed and agility drills and cool down are all considered part of practice. Neither strength/weight training activities nor classroom sessions are considered practice for the purposes of the three- or five-hour limits.

MHSAA staff will be taking this recommendation on the road from now through October to obtain constituent understanding and feedback. It is the intent of the Task Force to finalize its consensus regarding these matters by late November so they may be reviewed by the Michigan High School Football Coaches Association, the MHSAA Football Committee and at the MHSAA League Leadership meeting prior to Representative Council action in March 2014.