Money, Money Everywhere, But ...
June 23, 2016
Weather-watchers will often complain that there is too little rain where it’s needed, and too much rain where it is not.
I feel the same way about money and sports – too little money where it’s needed, and too much money where it is not.
While physical education is being eliminated in elementary schools and interscholastic athletics are being gutted in junior high/middle schools and high schools, college sports are awash in extravagant new revenue from broadcasting and merchandising rights. For example ...
The athletic departments of UCLA, Ohio State, California, Notre Dame and Wisconsin will receive more than $1 billion combined from Under Armour over the next 15 years. The University of Michigan has announced a 15-year, $169 million deal with Nike. Michigan State University has a multimedia rights deal pending with Fox Sports worth $150 million over 15 years. Both Michigan and MSU will benefit richly from what is likely to be a new $440 million per year package with the Big Ten Network.
Meanwhile, for lack of funds, schools reduce or eliminate physical activity from the school and after-school curricula. Inactivity rates soar, as do childhood obesity rates, as do medical expenses to treat obesity-related illnesses in adults.
In sports as in most other aspects of American society, ours is a free-market system that allows the rich to get richer, with little regard for the consequences. It’s a system that invites misplaced priorities. Of celebrity more than substance. Of immediate gratification over investing in the long-term health of a nation and its people.
Our Place in the Sun
August 22, 2017
Today’s blog was written by MHSAA Website and Publications Coordinator Rob Kaminski
Millions of people across the country yesterday were mesmerized and fascinated by a once-in-a-lifetime show staged by the solar system: a total solar eclipse, which spanned the contiguous United States from Oregon to South Carolina.
The “Great American Eclipse” (because everything needs a title these days) was preceded by countless hours of coverage to prep enthusiasts on a variety of topics: the best places in which to view “totality;” the time frame in which the phenomenon would occur; the manner in which to view the orbs without damaging retinas; and, for the more scientifically inclined, detailed explanations as to the cause of the event.
It is somewhat ironic that this temporary traveling blackout began in the Pacific Northwest where people often yearn for even a glimpse of the sun over periods of time, and ended off the coast of South Carolina where residents have endured more than their share of weather disasters and a day of total sun would have been greatly preferred. At widespread locations in between, how many citizens beg for just a little more sunshine each day when the clock runs out on Daylight Saving Time?
The attraction to Monday’s event, of course, was its rarity. Its peculiarity. Its deviation from the norm. The last time a total solar eclipse could be seen anywhere in the United States was 1979, and the last time it went coast to coast was 99 years ago. That was the hook. It was darkness’s day in the sun.
Another MHSAA football season kicks off around the state Friday just clear from the shadows of Monday’s historic, but fleeting, happening. The school sports spotlight shines brightest on fall Friday nights and has for decades, not only in Michigan, but also from shore to shore across the country. It is pep rallies and parades; pizza parlors and burger joints; neighborhood caravans and tailgates; perhaps even a Friday cross country meet or volleyball match, all leading up to the football game, for many years the only game in town.
Now, as college football continues its attempt to upset the natural balance and create its own eclipse, it is our hope that high school fans from state to state will consider this movement a fleeting attention grab. It is our hope that the people who have fueled our product over the course of time will turn their heads and focus on the brightest Friday night stars in their own back yards.