More than Fun and Games
September 24, 2014
Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.
In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.
Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.
Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.
More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.
It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.
Football Follies
October 7, 2014
Notice reached the MHSAA office of a so-called “2014 Michigan Youth Football Classic” that invites youth league teams to “a great weekend of youth tackle football.” For $450 per team, youth football teams will bang bodies for two days – Nov. 8 and 9 – with each team guaranteed at least three games. Three!
No level of football but this – for the youngest players who have the most vulnerable skulls – allows the idiocy of three games in a weekend. Most limit competition to a maximum of one game in a week!
In my opinion, this isn’t a football classic. It’s child abuse.
I wish the foolishness would stop there, but even an organization called USA Football seems to have lost its head. Initially and mostly with funding from the NFL, USA Football was focused on teaching youth football coaches and players safe blocking and tackling techniques. Good.
But now this pseudo-national governing body for amateur football is planning events for various age groups that will extend tackle football practices and games throughout what used to be an off-season. Multiple competitions in tackle football are scheduled for high school age players in January, February and July of 2015.
At a time when professional, college, school and Pop Warner football are all reducing contact during practices in-season, USA Football wants to expand the contact experience out of season. It makes about as much sense as three games in a weekend.