More than Fun and Games

September 24, 2014

Five years ago there were many skeptics when the MHSAA redesigned its website and included twice-weekly blogs by the executive director and active Facebook and Twitter pages as well as YouTube channels, and gave constituents and critics alike an opportunity to post comments. Some skeptics said we were being distracted with frivolous fun and games, and others said all this interaction would be a persistent source of problems.

In fact, for the MHSAA, this constituent engagement has been about much more than fun and games and it’s been a means to solve problems.

Our primary use of social media and other means of constituent engagement has been to drive people to high school events and to the MHSAA website where the distinctive messages of educational athletics would stand out.

Rather than creating problems, allowing the crowd to enter scores on MHSAA.com has led us to post more accurate scores more rapidly than when we depended on school coaches or administrators alone.

More recently we have been reviewing our event emergency plans and our office business continuation plans, which had been developed before social media became a fact of life; and now we are revising those documents to make social media the primary means of communication during such problems.

It is entirely through social media, primarily Facebook and YouTube – that the MHSAA has caused people to be talking about sportsmanship and inciting larger, more positive student and adult spectator sections at high school contests. That’s our award-winning “Battle of the Fans” that moves into its fourth year in 2014-15.

Hall of Fame Heritage

April 29, 2014

Here are two little known facts. The chair of the first-ever high school level swimming & diving rules committee was Allen W. Bush, the MHSAA’s second full-time executive director. And yours truly, the MHSAA’s fourth full-time executive director, was the editor of the committee’s first rule book published by the National Federation of State High School Associations (NFHS).

This connection to the sport of swimming & diving early in my career has caused me to keep track of some of the sport’s key personnel, including Dave Robertson (IL), Dennis McGinly (PA), Dick Hannula (WA) and Glenn Kaye (FL) who all served on the first NFHS committee and are now in the National Interscholastic Swimming Coaches Association (NISCA) Hall of Fame. 

Last month in Austin, Texas, NISCA inducted Ann Arbor-Pioneer’s legendary coach Dennis Hill into its Hall of Fame. Dennis coached boys swimming & diving for 45 years and girls swimming & diving for 38 years at Pioneer. He did so with both grace and great success, and it saddens me to learn that this gentleman has announced his well-deserved retirement.

Dennis was preceded into NISCA’s Hall of Fame by Michigan coaches G. Robert Mowerson (1975-Battle Creek), Willard Cooley (1980-Jackson), C. William Brandell (1984-Battle Creek-Lakeview), William Reaume (1988-Detroit-Denby), William Laury (1989-Detroit-Cody), Michael Lane (1998-Bloomfield Hills-Andover), and Richard Edwards (2010-Lansing-Eastern). 

It’s people like these who have made and maintained Michigan’s excellent reputation among school-based swimming & diving programs across the US, overcoming the early efforts of the first wet-behind-the-ears rule book editor.