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Perspectives on Popularity

January 13, 2015

With the National Football League about to take center stage in this country’s sporting drama this month, some “Down Under” comparisons provide perspective to moderate how popular and venerable the NFL is.

The NFL’s longest waiting list to become a season ticket holder is found in the NFL’s smallest market, Green Bay, where the waiting list to become a Packer season ticket holder is now 30 years. It’s so crazy that my sister, who splits her time between Vermont and Florida, still controls the two season tickets her father first obtained 55 years ago; and the tickets never go unused. The Packers season ticket waiting list is more than 80,000 names long.

However, the waiting list to join the Melbourne Cricket Club in Australia is even more imposing. Currently, more than 236,000 people are waiting to join the more than 100,000 active members, 40 percent of whom have only “restricted” privileges. An average of 10,000 fans join the waiting list each year, and their projected waiting time has now reached more than 40 years.

The Melbourne Cricket Club is the oldest sporting club in Australia, founded in 1838; while the Green Bay Packers is a relative upstart, founded in 1919. Still, it is the oldest NFL franchise in continuous operation with the same name and city ... since 1921 ... 83 years after the Melbourne Cricket Club.

By the way, the Michigan High School Athletic Association has operated under that name since 1920 ... one year longer than the Packers.

Money, Money Everywhere, But ...

June 23, 2016

Weather-watchers will often complain that there is too little rain where it’s needed, and too much rain where it is not.

I feel the same way about money and sports – too little money where it’s needed, and too much money where it is not.

While physical education is being eliminated in elementary schools and interscholastic athletics are being gutted in junior high/middle schools and high schools, college sports are awash in extravagant new revenue from broadcasting and merchandising rights. For example ...

The athletic departments of UCLA, Ohio State, California, Notre Dame and Wisconsin will receive more than $1 billion combined from Under Armour over the next 15 years. The University of Michigan has announced a 15-year, $169 million deal with Nike. Michigan State University has a multimedia rights deal pending with Fox Sports worth $150 million over 15 years. Both Michigan and MSU will benefit richly from what is likely to be a new $440 million per year package with the Big Ten Network.

Meanwhile, for lack of funds, schools reduce or eliminate physical activity from the school and after-school curricula. Inactivity rates soar, as do childhood obesity rates, as do medical expenses to treat obesity-related illnesses in adults.

In sports as in most other aspects of American society, ours is a free-market system that allows the rich to get richer, with little regard for the consequences. It’s a system that invites misplaced priorities. Of celebrity more than substance. Of immediate gratification over investing in the long-term health of a nation and its people.