Scandalous Schools
April 19, 2013
One of the bad features of the school reform movement that was cited in our posting of March 29 (“Hit Again”) is the obsession over standardized testing and the linkage between children’s scores and adults’ salaries. The length to which some so-called educators have gone reached new highs (or perhaps lows) in Atlanta recently; but that’s far from the only school testing travesty we’ve seen, as Eugene Robinson of the Washington Post Writers Group reported on LSJ.com on April 4, 2013:
“It is time to acknowledge that the fashionable theory of school reform – requiring that pay and job security for teachers, principals and administrators depend on their students’ standardized test scores – is at best a well-intentioned mistake, and at worst nothing but a racket.
“I mean that literally. Beverly Hall, the former superintendent of the Atlanta Public Schools, was indicted on racketeering charges Friday for an alleged cheating scheme that won her more than $500,000 in performance bonuses. Hall, who retired two years ago, has denied any wrongdoing.
“Also facing criminal charges are 34 teachers and principals who allegedly participated in the cheating, which involved simply erasing students’ wrong answers on test papers and filling in the correct answers.
“In 2009, the American Association of School Administrators named Hall ‘National Superintendent of the Year’ for improvement in student achievement. For educators who worked for Hall, bonuses and promotions were based on test scores. After a day of testing, teachers would allegedly be told to gather the students’ test sheets and change the answers. Suddenly a failing school would become a model of education reform. The principal and teachers would get bonuses. Hall would get a much bigger bonus.
“State education officials became suspicious. The Atlanta Journal-Constitution wrote probing stories. There seemed to be no way to legitimately explain the dramatic improvement in such a short time, or the statistically improbable number of erasures on answer sheets.
“Sonny Perdue was governor at the time, and in August 2010 he ordered a blue-ribbon investigation. Hall resigned shortly before the release of the investigators’ report, which alleged that 178 teachers and principals cheated over nearly a decade. Those findings laid the foundation for Friday’s Grand Jury indictment.
“My Washington Post colleague Valerie Strauss, a veteran education reporter and columnist, wrote Friday that there have been ‘dozens’ of alleged cheating episodes around the country, but only Atlanta’s has been aggressively and thoroughly investigated.
“Standardized achievement tests are a vital tool, but treating test scores the way a corporation might treat sales targets is wrong. Students are not widgets. Even absent cheating, the blind obsession with test scores implies that teachers are interchangeable implements of information transfer, rather than caring professionals who know their students as individuals.
“School reform has to be something that is done with a community of teachers, students and parents – with honesty and, yes, a bit of old fashioned humility.”
A Meaning-Driven Brand
June 5, 2012
One of the apparent conclusions of the MHSAA online “Have Your Say” opinion poll conducted five years ago that continues to guide us today, is that the character of school sports is key to the appeal of school sports. This is true for both sponsoring school personnel and for those participants and spectators regularly involved in school sports. This suggests that to keep our core customers, we must preserve our core characteristics. That whatever changes occur in school styles and structures, we must maintain by our policies and programs the features and values which our core customers have experienced and both want and expect to continue.
It may sometimes feel that we are swimming against the current of public opinion when we enforce rules that define student eligibility or the limits of competition and travel, but the development and implementation of such restrictions might be essential to the expectations of our core constituents for the experience they remember for themselves and want for their children or team.
Just because schools change, it is not necessary that rules of school sports change as well. Sometimes, perhaps. But not always or even often. Leadership must always consider the program without a rule before we do away with the rule.
It is not too strong to state that schools seek MHSAA membership precisely because there are rules. In fact, schools formed the MHSAA to be their vehicle for making and enforcing rules. Just as participation by students is more valuable to them and their schools where standards of eligibility and conduct are higher, so is membership by schools in an organization more valuable where such standards are developed and enforced.
The Culting of Brands is a good book with a bad title in which author Douglas Atkin writes about the success of “a meaning-driven brand.” He says, “The product carries the message and then becomes it.” These kinds of brands, he says, are really beliefs. “They have morals – embody values.” They “stand up for things. They work hard; fight for what is right.”
Ultimately, it is exactly this that is expected of the high school brand of competitive athletics in Michigan.