Student-Centered Sports
November 1, 2013
We boldly, unapologetically and repeatedly state that interscholastic athletics are different than sports programs on any other level by any other sponsor – different because these programs are school-sponsored and, to an extent like no other, student-centered. But what does that really mean?
The easier to describe – school-sponsored – means that interscholastic athletics are conducted by schools themselves. They are administered under the auspices of boards of education, with responsibilities delegated to administrators, and then to coaches, who are closely supervised by those administrators under the broad policies and procedures approved by their local boards of education.
The more difficult to describe – student-centered – means that our orientation starts with students. We think first about how many we can include, not how many we exclude. We adopt rules not to be elite but to enhance the experience for students, knowing that the higher the standards we establish for eligibility and conduct, the greater the benefit to the students, their schools and the surrounding community.
In a student-centered program, thought is given not only to the students who want exceptions to rules, but also to the other students who would be displaced if those exceptions were made.
In a student-centered program, we consider the whole child and all the children.
Peddling Influence
February 28, 2012
The Sports Business Journal published in December its annual list of the 50 most influential persons in sports business. No person from the ranks of high school sports is included, causing some to criticize the oversight. I don’t.
If ever a person from the high school level were to make this listing, it likely would be for behaving like those at the college, professional and international levels. No one will make the list for doing the job he or she is supposed to do, which is to assure that the business excesses of those other levels do not visit school sports, and to actively oppose those initiatives that would undermine educational athletics.
I understand fully that there are important business aspects to the administration of interscholastic athletics. But I also understand that these business tasks must be managed within the cozy confines of the educational mission of the sponsoring institutions – schools.
We know how to make a lot more money for school sports from networks, sponsors and promoters. But we also know why that wouldn’t be right for educational athletics. Contests on any day at any hour for broadcast purposes, at any location no matter how far. Highlighting big schools, highly ranked teams and highly rated/recruited players, to improve broadcast ratings and advertiser demands. Brilliant minds and bullying personalities couldn’t avoid this happening in college athletics. Once started, we could not fare better in controlling things on the high school level.
We have the potential to aggregate school sports content very attractively for producers, distributors and sponsors. But it’s best that we don’t. And just fine that we continue to be overlooked by business trade journals.